In looking for opportunities to write about today, I stumbled across a website called WhatsTrading.com. This is a handy website to bookmark as it provides data on options trading activity.
Quite often, but not always, heavy activity in the options of any given stock can give an accurate picture current market sentiment. It was this WhatsTrading.com article about LO - Google Finance" href="http://www.google.com/finance?q=LO">Lorillard Inc. LO that caught my attention. It showed a strong increase in put option activity and below I have also included a screen shot of the chart that was included in the article.
The article also referred to some news of a court allowing a tobacco racketeering lawsuit to move forward.
A little further research brought up this article from Barrons.com. The article referred to two analysts downgrading the stock and it also mentioned the release of a report on June 22 by the FDA, about the possibility of banning menthol cigarettes. Lorillard Inc. is one of the largest manufacturers of menthol flavored cigarettes.
Lorillard Inc. closed just off its low yesterday at $99.90.
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