According to Sterne Agee, Apple AAPL unveiled new versions of software and services for its iOS and Mac OS X platforms.
Sterne Agee said that while some investor focus will be on this as a one-day catalyst, we believe these announcements have longer-term ramifications. “Like Steve Jobs said, software is the “soul” of its products while hardware is the “brains.” We believe its software “soul” is what differentiates AAPL and it just became much harder to replicate and/or beat.”
Apple closed yesterday at $338.04.
Market News and Data brought to you by Benzinga APIs© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Comments
Loading...
date | ticker | name | Price Target | Upside/Downside | Recommendation | Firm |
---|
Benzinga simplifies the market for smarter investing
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Join Now: Free!
Already a member?Sign in