Ethos Retains Strategic Growth International, Inc. as Global Investor-Relations Advisor

SAN DIEGO, CA--(Marketwire - August 10, 2009) - Ethos Environmental, Inc., ETEV, a San Diego-based manufacturer of fuel reformulating products, announced that it has retained Strategic Growth International, Inc. ("SGI"), to perform global investor-relations functions to increase awareness of Ethos in the investment community.

Corey P. Schlossmann, President and CEO of Ethos, stated, "As we continue to expand our business and achieve our operating milestones, we look forward to sharing our progress with the investment community worldwide. As an emerging green company, we want to be represented internationally by a major investor relations firm that is well known and respected by investors world-wide. SGI's expertise will help us to identify institutions internationally that recognize the value of our competitive advantage and the beneficial impact of our products." Leading the account for SGI is Richard Cooper, Chairman and co-founder of Strategic Growth International.

About Ethos Environmental, Inc.

Ethos Environmental, Inc. ETEV, a San Diego-based corporation, has developed and manufactured award-winning fuel-based eco-friendly solutions that have been incorporated into a family of products that help all combustion engines meet environmental regulations and achieve greater engine efficiency. For more information about Ethos Environmental, Inc., visit www.ethosfr.com.

About Strategic Growth International:

Founded in 1989, SGI is headed by Richard Cooper and Stanley Altschuler, two long-time and highly respected Wall Street veterans, who have assembled an experienced team of investment/financial professionals to serve their clients. Since its inception in 1989, Strategic Growth has achieved an unparalleled success for over a hundred clients. Leading this account for SGI is Richard Cooper, Chairman, and Stanley Altschuler, President.

Forward-Looking Statements

Except for statements of historical fact, this news release contains certain "forward-looking statements" as defined by the Private Securities Litigation Reform Act of 1995, including, without limitation, expectations, beliefs, plans and objectives regarding future activities. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Ethos Environmental to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include general economic and business conditions, the ability to acquire and develop future assets, the ability to fund operations and changes in consumer and business habits and other factors over which Ethos Environmental, Inc., or any affiliates, has little or no control.