California cannabis and hemp cultivator Goldenseed has added former NBA player Jason Richardson to its Board of Advisors. Richardson, a 14-year veteran of the NBA and two-time Slam Dunk Contest champion, has also invested in the company.
In his role, Richardson will support the brand’s growth through its Regulation A stock offering as well as advise Goldenseed on promoting the potential wellness benefits of cannabis products, particularly among the athletic community.
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Commenting on the move, Richardson told Benzinga, “What Goldenseed is doing is so different compared to other cannabis companies. When I was first introduced to the team, I was immediately impressed by the growth potential and the dedicated, engaged group of followers the brand has already established.
“In a crowded industry, standing out to customers is crucial and cannot be accomplished without a strong foundation and diverse team dedicated to shared goals. Goldenseed embodies this perfectly and I am thrilled to be a part of the team,” he added.
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