Hertz Unveils "Hertz On Demand"

Hertz HTZ unveiled its strategy to redefine the car sharing experience and grow its business by lowering costs, enhancing member benefits, adding new vehicles and locations, and deploying the latest in-car and customer support technology. As part of the strategy, effective immediately, the company's car sharing service is named Hertz On Demand, formerly Connect by Hertz, reflecting increased customer control over the car sharing experience utilizing industry-leading technology.