Red White & Bloom Brands Inc. RWB RWBYF launches an exclusive line of High Times branded cannabis products in Michigan.
Provisioning Centers can start with their first pre-orders on December 9th, initially choosing from various products such as gummies, vapes, flower, and pre-rolls.
The complete portfolio will include pre-rolls, packaged flower, edibles, and vapes, while the limited collection provides special offerings – Red Label and Black Label. Red White & Bloom projects to start with the shipments in the first quarter of 2021, after attaining all necessary authorizations.
The company also holds exclusive licensing rights to brand dispensaries and to produce and sell cannabis products for High Times in Michigan, and in Illinois and Florida, subject to regulatory approval. Furthermore, it has obtained rights to utilizes HighTimes Holding Corp’s licenses across the world for CBD and other non-THC cannabinoid-based products not branded as High Times.
“There is no cannabis brand in the world like High Times,” stated RWB Chairman & CEO Brad Rogers. “As the most well-known brand in the community, High Times helped light the way before many of us had even thought about the space. We are on the cusp of a new beginning for both our brands. One that will define RWB and High Times as the best-in-class for generations to come. We are very excited to bring this important goal to fruition and have plans for many other instantly recognizable High Times initiatives. With the rights to High Times and Platinum Vape, RWB has the most recognizable cannabis brands in the market today.”
“As the most recognizable brand in cannabis, making the jump into selling actual cannabis products was a huge step in our evolution - but ensuring the proper execution was essential," Peter Horvath, CEO of High Times, said. "We’re extremely proud and excited to release our collaboration with RWB for the world to consume!”
In addition, Red White & Bloom reported that Michigan sales should pass the $1 billion mark, as they have already surpassed Nevada to become the fifth highest-grossing state for cannabis sales, relying on data from Headset.
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