Topps announced Tuesday that it will go public via the special purpose acquisition company Mudrick Capital Acquisition Corporation II MUDS. The deal values Topps at $1.3 billion.
Topps is best known for its sports trading cards, specializing in baseball cards for over 75 years. The company recently entered the non-fungible token space.
Using blockchain technology, an NFT is unique and can't be copied, similar to owning an individual trading card.
See Also: Trading Card Company Topps Announces SPAC Deal, Continued NFT Expansion
Eisner On The Topps SPAC Deal: Topps took the SPAC route due to the speed and the sponsors, Michael Eisner, the company's chairman and former CEO of Walt Disney Co DIS, said Tuesday on CNBC's "Squawk Box."
He appeared with Mudrick Capital CIO Jason Mudrick.
"There is a lot of flexibility," Eisner said. "It seemed like the right thing to do at this time."
Mudrick said Topps did over $500 million in revenue last year and is projected to grow over 20% this year.
Eisner said the company's sports and entertainment business is booming.
The carboard cards appeal to kids, while the digital cards appeal to teens and young adults, he said.
"The company is in exactly the same financial position that Disney was in 1984 when I went there. If we do a tenth as well as Disney, I will be very happy."
The deal is expected to close at the end of the second quarter or the beginning of the third. At that time, Topps would become a Nasdaq-listed company and trade under the ticker symbol "TOPP."
On Benzinga's "PreMarket Prep" show Tuesday, co-host Dennis Dick said that the "pops on the acquisition announcements are quickly faded."
MUDS Price Action: Mudrick Capital Acquisition Corp II was trading up 13.54% to $11.24 at last check Tuesday.
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