DraftKings Partners With Simplebet To Expand Sportsbook In-Game Offerings

  • DraftKings Inc DKNG signed a multi-year agreement with technology startup Simplebet to launch real-money micro-betting across the DraftKings Sportsbook. The financial terms of the deal were not disclosed.
  • Integration with Simplebet's micro-betting technology will allow DraftKings customers to engage with the sports by wagering, play-by-play, throw-by-throw, and pitch-by-pitch throughout a sporting event.
  • DraftKings will offer Simplebet's micro-betting products for the NFL, MLB, and NBA and a new suite of college football products.
  • Price Action: DKNG shares are trading higher by 6.24% at $56.64 on the last check Tuesday.
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