Why Are Momentive Shares Trading Higher Friday Premarket?

SurveyMonkey parent Momentive Global Inc MNTV is weighing options, including a potential sale after receiving takeover interest, Bloomberg reports.
Momentive, formerly known as Svmk Inc, became Momentive in June with a new ticker symbol to focus more on enterprise customers.
Momentive’s board includes Facebook Inc FB COO Sheryl Sandberg, whose late husband David Goldberg was CEO of Momentive. Tennis star Serena Williams is also on the board.
Momentive is also under activist investor pressure to sell itself, as per another Bloomberg report.
Activist investor Legion Partners Asset Management sought a strategic review to address its underperformance, including a potential sale of Momentive to close its valuation gap.
Momentive has been exploring options independently from the activist pressure.
Price Action: MNTV shares traded higher by 11% at $23.99 in the premarket session on the last check Friday.