- Spotify Technology SA SPOT and Peloton Interactive Inc PTON collaborated to launch the 'Curated by Peloton' shelf within the streaming service's 'Workout Hub' to make the pandemic triggered home workout more enjoyable.
- Spotify users will get access to seven rotating playlists from Peloton instructors, including "Running by Peloton," "Tunde Oyeneyin's Playlist," "Strength by Peloton."
- The curated playlists offer users an inside look into the songs featured in their workout classes.
- Spotify has also launched a new "Find Your Instructor" quiz to help users determine which Peloton instructor's music tastes align with their own.
- Peloton marked the partnership with 11 classes featuring songs from some of Spotify's blockbusters, including "Today's Top Hits," "Door Knockers," "Lofi Beats," "Indigo," and "Baila Reggaeton."
- Price Action: PTON shares traded higher by 0.06% at $89.42 on the last check Wednesday.
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