Read How Paris Hilton Looks To Tap Metaverse

Paris Hilton looks to play an electronic set this New Year Eve for the celebrators who drop by her virtual island on Roblox Corp RBLX, Reuters reports.
Hilton joins a clutch of celebrities and brands rushing to embrace the metaverse, a broad term referring to a persistent virtual world.
The reality TV star turned entrepreneur commands ~$1 million a night working as a celebrity DJ, entertaining partiers at clubs in China, Dubai, and on the Spanish vacation island of Ibiza.
Hilton created an island in the online virtual world, dubbed Paris World.
Now visitors can explore digital replicas of her Beverly Hills estate and its dog mansion, stroll a boardwalk inspired by the neon carnival wedding celebration at the Santa Monica Pier in California, and explore the island in a luxury sports car or Sunray yacht.
Paris World will collect small payments for purchasing virtual clothing or booking a ride on a jet-ski.
Price Action: RBLX shares traded lower by 4.78% at $100 on the last check Tuesday.