Here's Why Argus Remained Bullish On eBay

Argus analyst Joseph Bonner lowered the price target on eBay Inc EBAY to $69 from $88 but kept a Buy. The price target implies an upside of 23.8%.
eBay will need to show that it can successfully carve out product niches among sellers in the face of severe competition from Amazon.com Inc AMZN, Walmart Inc WMT, and start-up category retailers like Etsy Inc ETSY.
However, eBay shares remain attractively priced relative to peers on a historical basis.
Bonner notes the pandemic e-commerce comparisons get easier for eBay moving through 2022. eBay also continued to reinvent itself via its focused Marketplace strategy and new revenue stream additions in advertising.
Last month, eBay reported Q4 revenue of $2.613 billion, up 5% year-on-year, beating the consensus of $2.61 billion. Adjusted EPS of $1.05 topped the consensus of $1.00.
eBay's Q1 FY22 revenue forecast of $2.43 billion - $2.48 billion missed the consensus of $2.62 billion. eBay's EPS guidance of $1.01-$1.05, below the consensus of $1.10.
eBay's FY22 revenue outlook of $10.3 billion - $10.5 billion missed the consensus of $10.95 billion and EPS forecast of $4.20-$4.40, below the consensus of $4.51.
Also See: eBay Hosts Investor Day.
Price Action: EBAY shares closed higher by 0.78% at $55.75 on Tuesday.