- Mattel Inc MAT has entered into a multi-year global licensing agreement with Universal Brand Development for DreamWorks Animation's Trolls, an animated franchise.
- DreamWorks Animation is a division of the Universal Filmed Entertainment Group, within NBCUniversal, a subsidiary of Comcast Corp CMCSA.
- Under the agreement, Mattel will have the licensing rights to develop a full line of toys for the franchise, including dolls, vehicles, plush, games, and more.
- The collection is expected to launch at retailers around the world in fall 2023.
- An all-new Trolls film is expected to hit theaters in November 2023.
- Price Action: MAT shares closed lower by 0.39% at $22.82 on Monday.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
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