Citi Aggressively Chases Growth In Asia, Especially China Amid Odds

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  • In an interview with ReutersCitigroup, Inc C Asia chief shared plans to appoint 3,000 new employees for its Asia institutional business in the next few years.
  • Asia became a battlefield for global banks chasing its vast economies, growing wealth, and relative growth beat most other places.
  • Peter Babej saw the accumulated wealth grow significantly in China despite macroeconomic headwinds, growth policy uncertainties, and COVID control measures.
  • Also Read: Citigroup Looks To Hire Over 4K Tech Specialists To Tap Pandemic Induced Digital Boom
  • Babej shared long-term aspirations for China snubbing its economic and geopolitical challenges as short-lived.
  • Traveling to China remained a key challenge for the bank amid the country's strict Covid stance.
  • In 2021, Citi disclosed plans to hire 2,300 people by 2025 for its wealth management unit.
  • Citi's main regional institutional business in Hong Kong and Singapore would be a strong focus of the 3,000 additional headcounts for the unit. 
  • In 2021, Citi created a single wealth management business centered in Singapore and Hong Kong hubs catering to clients from the affluent segment and ultra-high net worth individuals. 
  • Citi had $200 billion in wealth assets in Asia and was "on track" to grow client assets by $150 billion by 2025.
  • Price Action: C shares traded lower by 0.56% at $51.11 in the premarket on the last check Tuesday.
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