Rolls-Royce Chief Touts Its Debut EV As 'Most Perfect' Product; Bags Massive Orders Even Before Launch

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  • More than 300 U.S. buyers have already made deposits for Rolls-Royce Holdings plc's RYCEY debut electric vehicle before its unveiling on October 18.
  • Rolls-Royce Motor Cars CEO Torsten Muller-Otvos told CNBC that the buyers visited the company's headquarters in Goodwood, England, over the past two weeks to get a sneak peek at the Spectre, which had a starting price tag of $413,000.
  • "Spectre is the most perfect product that Rolls Royce has ever produced," Muller-Otvos said.
  • Also Read: More Heat In The EV Race Gets As Sony and Honda Prepare For Premium EV Offering
  • The two-door coupe has a range of about 320 miles and can go from 0-60 miles per hour in 4.4 seconds. 
  • Rolls-Royce aimed to become fully electric by 2030.
  • "Once they have seen it here, they are delighted," the report quoted Muller-Otvos. "The order book looks strong."
  • Spectre is touted as an "Ultra-Luxury Electric Super Coupé." 
  • The company plans to deliver the first customer cars in the fourth quarter of 2023.
  • General Motors Co GM also launched its Celestiq EV, which starts at more than $300,000.
  • In 2021, Rolls-Royce delivered 5,586 cars.
  • Price Action: GM shares traded lower by 1.52% at $33.73 in the premarket on the last check Wednesday.
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