Target Stores To Sell Caraway's Kitchenware Products: Report

Target Corp TGT will sell kitchenware, and home goods brand Caraway's products in 350 of its stores starting this week.
New York-based Caraway, CNBC reported, is a direct-to-consumer company whose goods are already available on Target's website.
The latest move to sell products in Target's brick-and-mortar stores is expected to widen the customer base and drive growth.
About 40% to 50% of Caraway's sales occur in the fourth quarter during the holiday shopping duration. About 75% of Caraway's income comes from the sales on its own website.
Select products are also sold in 80 Crate & Barrel stores, 80 Bed Bath & Beyond Inc BBBY stores, and 20 Nordstrom, Inc. JWN outlets.
"Nothing replaces that experience of feeling the weight in your hands or seeing the color in person," the report quoted Caraway CEO Jordan Nathan.
Also Read: What's Going On With Target Shares
Price Action: TGT shares are trading higher by 0.20% at $157.55 in premarket on the last check Wednesday.
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