Ambari Aims To Revolutionize Manufacturing With Hydrogen

The global economy is changing forever.

Everything you see on supermarket shelves and at online retailers may soon be produced with clean energy exclusively. The world needs this revolution to transition to a more sustainable economy. 

It is a trillion-dollar trend unfolding right now.

From input materials to the energy required for manufacturing, the new economy demands that everything that goes into the final product becomes responsibly sourced, clean, and sustainable.

Energy is a particularly important topic. Solving the problem of clean and affordable energy for the manufacturing sector is hard.

But one company strives to become one of the premier producers of consumer goods in a sustainable way. The key to its secret is clean energy.

Ambari Brands AMBBF aims to engage in the clean manufacturing of consumer goods based on the energy produced from green hydrogen.

Ambari aims to build, buy or lease, and then retrofit these buildings with equipment and additionally operate these buildings and power them by green hydrogen, allowing these buildings to emit zero emissions.

The company believes that its one-of-a-kind business model could transform the global supply chains and have a multi-billion-dollar impact on the industry.

Below, we are going to tell you exactly why you should be paying attention to this trend and to Ambari Brands AMBBF in particular.

The World’s Leading Consumer Goods Conglomerates Crave This Solution

In the 20th century, supply chains were built to drive down costs without any regard for the impact on the environment. The Covid pandemic showed how fragile they are.

If you tried buying pretty much anything over the past couple of years, you experienced delivery delays.

And CEOs of the biggest corporations with trillions of dollars in total market capitalization complained about “supply bottlenecks” during their earnings calls.

They are desperate for efficient and clean supply chains. This is where Ambari Brands AMBBF and its founders saw a potential multi-billion-dollar opportunity.

The world’s leading conglomerates producing the consumer goods we use every day—from personal care products to food—are turning to integrated and environmentally sustainable partners.

Unilever, a $113-billion packaged goods conglomerate with over 400 brands under its belt, wants to achieve 100% renewable electricity for its operations. It needs this “seal of approval” to be able to retain its competitive position in the global market which will be worth about $15 trillion in 2025.

Without becoming more sustainable, Unilever and other brands risk losing their environmentally conscious customers. They prefer products made in the most sustainable way possible.

Unilever says: “Sun, wind, water, green hydrogen and biomass are all sources of clean, sustainable energy, more commonly referred to as renewables.”

Billionaire Michael Bloomberg says: “In a world rapidly moving to clean energy, companies that are dependent on fossil fuels put investors at greater risk.”

Unilever acknowledges this risk. This is why it has green hydrogen in its sights. Ambari wants to be the go-to manufacturing and packing partner as it uses green hydrogen to accelerate the global transition to green manufacturing.

And Unilever is just one of about 370 conglomerates that set similar environmental goals for themselves.

Ambari Brands AMBBF aims to target this market of the leading global brands aware of the “green manufacturing” revolution.

Ambari strives to offer seamlessly integrated clean manufacturing facilities based on the emerging green hydrogen infrastructure.

Green Hydrogen Could Take over the “Green Energy” Trend

It uses more than one-half of the world’s energy output and produces almost 8 billion tonnes of industrial solid waste in the United States alone. If you include the rest of the world, the number goes even higher.

Not only is the manufacturing sector dirty, but it is also overrun with high energy costs.

The geopolitical catastrophe in Europe has pushed energy prices higher, from crude oil to natural gas. As a result, manufacturing has become expensive, driving consumer-goods prices upwards. 

Some manufacturing facilities have halted production altogether and furloughed their workers. They just can’t afford the high energy costs.

Europe will possibly have a tough winter because of this. Energy use goes up sharply during the cold season.

The United States has been struggling with energy prices, forcing the USA to release oil reserves to bring down prices. The withdrawals have sent the nation's strategic reserve to its lowest level since 1984. 

High energy prices that gave rise to decades-high inflation are to blame.

The world’s most advanced economies need to deal with them as soon as possible. And green hydrogen is the most realistic solution.

Experts at BOCOM International, a Hong Kong-based bank, predict that hydrogen will be the mainstream green choice for the global economy.

And green hydrogen, which is the hydrogen produced with clean electricity and no CO2 emissions, is the ideal choice. In China alone, investments in hydrogen energy infrastructure could total $100 billion between 2021 and 2030.

The next year will be critical for building out the green hydrogen infrastructure. And right now as the trend is only beginning, it may be interesting to look at companies exposed to it, such as Ambari Brands AMBBF.

The green hydrogen sector itself is undergoing a dramatic change. Producing green hydrogen will become cheaper year over year as photocatalytic water splitting (PWS) becomes the dominant technology.

In short, PWS has two main inputs: water and sunlight. The electricity needed to produce hydrogen comes from sunlight, and solar power is becoming cheaper every year.

The cost of a solar photovoltaic module has gone from over $2/watt in 2010 to less than $0.40/watt recently.

As these costs continue to decline, solar power technology will allow the manufacturing sector to introduce green hydrogen energy into its own production process.

But while the world’s largest conglomerates are considering their options, more agile companies such as Ambari Brands AMBBF have noticed this opportunity to improve the global manufacturing system and move toward creating environmentally friendly production facilities.

The US and Europe Have Just Approved the Largest Hydrogen Investment in History

The world’s largest economies are going big on hydrogen.

In 2022, as the war in Ukraine unfolded, the US government approved the Inflation Reduction Act, which includes measures designed to grow the country’s clean energy sector. The United States has committed $13 billion specifically to clean hydrogen production.

In Europe, the REPowerEU plan introduced a “carbon contract for difference” system, which brought the total global capital committed to clean hydrogen to over $126 billion.

In the US, government support of the hydrogen industry is so dramatic that it could potentially bring the cost of hydrogen power below zero, Bloomberg estimates.

This is due to the production tax credit (or PTC) included in the 2022 Inflation Reduction Act.

The tax credit could go up to $3 per kilogram if the production facility keeps its CO2 emissions below a certain threshold and meets other requirements.

This could have dramatic effects on the manufacturing sector’s transition to green energy. If it can keep its costs in check—which the new tax credit allows—we could see an even faster acceleration of the green hydrogen trend. And it may not take investors long to put companies exposed to it, such as Ambari Brands AMBBF, on their radars.

The measures included in the Inflation Reduction Act don’t have an upper limit to their budget. This means that they will allow for faster deployment of commercial clean hydrogen.

As a result, the number of hydrogen hubs could grow to over 10 across the country. The United States Department of Energy has already dedicated $8 billion specifically to building regional hydrogen hubs. They will become cornerstones of the “new hydrogen economy,” which will include production facilities that Ambari Brands AMBBF has a strategic vision for.

And Ambari aims to position itself to benefit from this newly available green hydrogen infrastructure.

Europe is about to invest about $41 billion into its own clean hydrogen infrastructure by 2030.

The region is facing an existential energy crisis caused by the war in Ukraine, and clean hydrogen remains one of the few sources of clean energy that Europe can rely on.

At a national level, Germany remains one of the most active investors in the clean hydrogen space. It’s estimated that the country will add almost $20 billion to its hydrogen budget in 2023–2026.

Ambari Brands AMBBF reportedly has plans to expand into the German market to take advantage of the country’s demand for clean consumer goods manufacturing and co-packaging. And Germany has already started converting some of its liquefied natural gas (or LNG) hubs into green hydrogen ones.

Image: A rendering of the TES clean energy hub in Wilhelmshaven, Germany. TES is developing a $2.6-billion clean energy hub

The effects of these investments have already been dramatic. Hydrogen production capacity soared by over two-thirds between January and June of this year.

And more growth is coming…

Hydrogen Production Capacity Is Exploding, Paving the Way for Clean Manufacturing

Developers have announced plans to produce over 44.3 million tonnes of hydrogen per year. By 2025 they will have the capacity to produce about 7 million tonnes a year.

And as we expect, clean hydrogen—the hydrogen that will be produced using clean energy—will be responsible for the vast majority of that capacity. In fact, more than two-thirds of the total hydrogen produced will be green. “Blue” hydrogen, which is produced with little CO2 impact, will make up the remaining one-third.

This is the clean energy revolution that you don’t hear about much, but it is accelerating and creating multi-million-dollar investment opportunities for its early investors.

Ambari wants to position itself to benefit from the “explosion” of green hydrogen production that is gaining traction in all of the world’s leading economies, including the United States, the European Union, and China.

As an example, by the end of 2022, more than 1 gigawatt of electrolyzers will be shipped. That’s two to three times more than in 2021.

And next year, this number could double or triple again.

In other words, the hydrogen revolution is accelerating exponentially.

Ambari Brands AMBBF, which decided to position itself as a leading manufacturing partner working with the world’s biggest brands to produce consumer goods in the most environmentally friendly way, could have an advantage compared to other companies that aren’t considering these developments.

In Europe, industrial demand dominates hydrogen use. This means that Ambari, which aims to participate in the green hydrogen boom taking place in Germany, will work within an existing and fast-growing market.

For example, some of the most recent shipments of hydrogen electrolyzers were made for Air Liquide and Linde, which will add green hydrogen to their existing industrial hydrogen pipelines.

Air Liquide, a French-based multinational with an established presence in Germany, said: “The project of Air Liquide in Germany has a showcase character in this context. It demonstrates how "green" hydrogen can be used to transform the industry as well as certain transport sectors sustainably.”

Germany is poised to be Europe’s leader in electrolyte shipments. In 2022, it is estimated to receive more than one-third of the total electrolyte capacity shipped to European countries.

In the Americas, the United States will be the predominant market for hydrogen. It will receive 270 MW of hydrogen capacity or 95% of the region’s total.

Out of that capacity, almost one-half will be shipped to California: 120 MW. 

This is why Ambari Brands AMBBF positions itself within these two leading hydrogen markets. It aims at creating manufacturing facilities in both the United States (specifically, in Los Angeles, California) and in Germany (Hamburg).

Hydrogen Pipelines and Hubs Will Create a New “Green Hydrogen” Economy

The global hydrogen infrastructure is growing fast.

In 2021, Germany passed the first regulation in the world setting equity returns for new hydrogen pipelines. (Pipelines are the cheapest way to transport hydrogen.)

Investors in the new hydrogen pipelines could earn up to 9%, which is almost twice the allowed return for new natural gas pipelines, 4.6%.

The German government wants investors to put their money into the “clean economy.”

In the United States, the US Federal Energy Regulatory Commission is working on a similar legislative framework that would provide investors with incentives to develop clean hydrogen pipelines.

New pipelines could be great investments because of their high rates of return..

Ambari Brands AMBBF aims to use the green hydrogen facilities in the United States and Germany to produce its own products and engage in co-packaging agreements with its clients, including global consumer goods conglomerates seeking opportunities to transition to a cleaner manufacturing process.

In the United States, Ambari aims at leveraging the newly announced Angeles Link project, the most prominent clean hydrogen system in the country. When the Angeles Link is completed, Ambari will, in our view, be one of the first consumer goods companies to leverage the green hydrogen infrastructure available and offer its current and potential partners clean manufacturing services. 

Angeles Link may displace up to 3 million gallons of diesel fuel per day and convert up to four natural gas power plants to green hydrogen.

It is being completed in California, which has been moving fast toward replacing fossil fuels with renewable and other clean energy sources.

Ambari Brands AMBBF already has a corporate presence in Los Angeles. In addition, it has already established a sales network for its own brands. The company’s products are available in California, which is responsible for 15% of the United States economy, and elsewhere in the US.

The company is also aiming to expand its presence in Germany, Europe’s largest economy. Specifically, Ambari is targeting the city of Hamburg which will be home to one of the largest hydrogen hubs in Europe. 

As we have explained, the green hydrogen market is exploding. Electrolyzer shipments are poised to increase by 87 times between 2022 and 2030.

By comparison, solar installations in the US could grow by just 130% during the same time frame.

In other words, the green hydrogen market is quickly becoming the high-growth driver of the green transition. This is why Ambari Brands AMBBF is focused on leveraging this growth and planning clean manufacturing capabilities for its co-packaging clients.

In Hamburg, the leading global manufacturing and energy companies such as Mitsubishi Heavy Industries, Shell, energy conglomerate Vattenfall, and others, are joining forces to create a clean manufacturing hub. It will allow Germany to speed up its decarbonization effort.

Image: Hamburg Green Hydrogen Hub

Los Angeles and Hamburg are the epicenters of the global drive toward “green manufacturing” and a hydrogen-powered supply chain.

This is why Ambari wants to develop its own hydrogen-powered manufacturing facilities within these future-proof areas.

The “Seal of Sustainability” Initiative Pioneered by Ambari

Ambari is poised to be the first company to work on and submit for regulatory approval a unique seal that would confirm that only clean energy was used during manufacturing at its green hydrogen-powered facilities.

You can also learn more at www.ambaribrands.com

This initiative is designed to raise awareness among the company’s potential partners and consumers about the environmental impact of manufacturing.

But the company’s ambition goes further than applying a “sustainability seal” to the products manufactured at its own future facilities.

Ambari Brands AMBBF aims to become the manufacturing industry’s independent advisor. It aims to apply for the ability to independently inspect other facilities and, if they pass strict clean energy standards, provide them with the right to use a “Made with 100% Clean Energy” seal.

Ambari’s Own Brands, Endorsed by Leading Celebrities

While Ambari Brands AMBBF is developing its strategy to become an indispensable manufacturing partner for the world’s leading consumer brands, it is also developing its own lineup of consumer products.

Its subsidiary, Ambari Beauty, has successfully entered the lucrative consumer product goods and multi-billion-dollar beauty markets in California and Europe.

Ambari’s products are already available in leading luxury retailers such as Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, and others.

It is also in talks with major retailers in the United Kingdom, France, Germany, and other European countries.

Meanwhile, the company has developed a business relationship with the “Poosh” brand, which is owned by Kourtney Kardashian.

When the partnership was announced during an opening ceremony in Los Angeles, it was personally endorsed by Kourtney Kardashian.

Image: Kourtney Kardashian endorsing Ambari products

Ambari continues expanding its collaboration with the world’s most prominent celebrities. They agree with Ambari’s focus on producing industry-leading consumer products in the most sustainable way possible, which is enabled by innovative energy sources such as green hydrogen.

This combination of business segments, which will potentially include both manufacturing based on clean energy and an existing line of products popular both in the United States and Europe could help Ambari to become one of the leaders of sustainable supply chain innovation.

Ambari Brands AMBBF wants to transform the manufacturing of consumer brands in the United States and Europe through clean energy solutions based on green hydrogen.

To learn more about Ambari Brands please visit www.ambaribrands.com

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Featured photo by Nick Morrison on Unsplash.