Greenlane's Groove Launches 12 New Products

Greenlane Holdings, Inc.'s GNLN newest house brand, Groove, has launched 12 new products providing the market with simple, functional, and reliable ancillary products at an affordable price point. The CARA by Groove, which launched in Q4, is a quality concentrate pen at a value price. In addition to the launch of Groove, Greenlane plans to unveil additional new products at CHAMPS in Las Vegas starting February 8th. Upcoming launches include:

• Groove: Glass Line, Bolt 510 Battery, Ripster Electric Grinder, Pivot Aluminum 2 Piece Knob Grinder, Acrylic Grinder, Hi-Pop One Hitter, and the Spark Butane Torch

• DaVinci: MIQRO-C Vaporzier the successor to the MIQRO

• Eyce: Polycarbonate Grinder and the ORAFLEX Shorty & ORAFLEX Rig

• Higher Standards: Has collaborated with long time partner, Banana Bros. to launch the Pearl White Otto

Recently, Greenlane expanded its global reach with strategic market distribution partners including in Latin America, Argentina, Canada, Puerto Rico, and Mexico. These partnerships enable Greenlane to reach consumers globally without the necessity of establishing operations in the locations and are key to Greenlane's strategy to continue to scale its brands worldwide. Additionally, Greenlane's relationships with partner brands including AUXO, CCELL, and Storz & Bickel offer consumers greater access to these innovative and desired products.

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Photo by Esteban Lopez on Unsplash