Tencent Chases European Gaming Studios In Quest For Growth After Domestic Regulators, US Disappoint

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  • Tencent Holding Ltd TCEHY is ramping up overseas investment in gaming assets, despite the ease of regulatory restrictions.
  • Tencent aims to invest in or purchase gaming studios after slowing the pace of new investments towards the end of 2022, Financial Times cites familiar sources.
  • European gaming studios are Tencent's primary target.
  • Beijing resumed approving new game titles in April 2022 after a nine-month blockage amid a broader crackdown on gaming that hampered the growth of Tencent and rival NetEase, Inc NTES.
  • Tencent has a profitable portfolio of popular games on the mainland. It accounted for 44% of online gaming revenue in China in the first half of 2022, according to Chyxx.
  • However, Tencent is concerned about Beijing preventing its domestic business from becoming as dominant as before. It needs to move fast overseas at a time when rivals like Saudi Arabia's sovereign wealth fund are rapidly expanding into the global gaming industry.
  • Tencent's domestic gaming business made up 73% of its gaming revenue in 2022 and looks to launch several blockbuster titles online in 2023. Still, domestic regulatory concerns triggered concerns for the company.
  • Before 2020, Tencent's gaming investments were heavily slanted toward Chinese companies. Now it's getting to the point where most investments are overseas, said Daniel Ahmad, gaming analyst at Niko Partners.
  • Company insiders fear Tencent's growing overseas focus could provoke regulatory scrutiny, with government officials pressuring companies to focus on bolstering the domestic economy.
  • Despite Tencent's robust pipeline of games this year, the reduced investment following Beijing's crackdown deprived it of a clear group of future "cash cow" blockbuster hits, a problem the company is addressing by investing in or acquiring smaller studios overseas.
  • With China's escalating geopolitical tensions with the U.S., Europe remains the only alternative for Tencent.
  • Price Action: TCEHY shares closed lower by 1.63% at $43.38 on Tuesday.
  • Photo by Chris Yunker via Flickr
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