Electronic Arts Divides Into EA Entertainment And EA Sports In Restructuring Effort

Zinger Key Points
  • Electronic Arts (EA) is undergoing significant internal changes, dividing into EA Entertainment and EA SPORTS.
  • These changes follow EA's plans for workforce reduction and office space reductions as part of its restructuring efforts.

Electronic Arts Inc EA is currently undergoing significant internal changes, as announced by CEO Andrew Wilson in a recent statement.

Electronic Arts will be divided into EA Games and EA SPORTS, with the division signaling the company's intention to expand its focus beyond the realm of traditional gaming.

See Also: EA Reveals 2024 Lineup: CEO Envisions AI's Role In Gaming, Shrugs Off Activision Blizzard Deal

According to Wilson, the goal is to empower studio leaders with more creative ownership and financial accountability, enabling faster decision-making and strategic vision realization.

Laura Miele, EA's former COO, has been appointed president of EA Entertainment, and Cam Weber, who has a strong background in EA's football games, will lead EA SPORTS.

Wilson explained that the EA Entertainment unit will house studios responsible for renowned intellectual properties, including popular titles such as Apex Legends, Star Wars games, and Battlefield. EA SPORTS will encompass various sports offerings within the company. Both units will report directly to Wilson.

"This evolution of our company continues to empower our studio leaders with more creative ownership and financial accountability to make faster and more insightful decisions around development and go-to-market strategies," Wilson said.

"We’re building the future of interactive entertainment on a foundation of legendary franchises and innovative new experiences, which represents massive opportunities for growth."

The recent organizational changes followed EA's previous announcement regarding the company's restructuring plans, which involve a reduction in workforce of approximately six percent. As part of the restructuring, the company headquartered in Redwood City, California, will also undertake office space reductions and portfolio rationalization measures.

Read Next: Electronic Arts Boosts Relationship With CONMEBOL For The Love Of Football

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