New Kevin O'Leary-Backed Platform Lets Anyone Invest Like A Shark

Investing like a shark is no longer reserved for the elite, as StartEngine's platform aims to democratize the startup investment landscape. 

The Kevin O'Leary-backed platform has raised over $17 million in its ongoing raise. For a limited time, anyone can invest in StartEngine.

StartEngine is on a mission to transform the world of startup investing. "Shark Tank's" O'Leary is backing the mission and is one of its strategic advisers, solidifying the platform's presence in the investment community.

Before 2012, investing in early-stage startups was a privilege many could only dream of. Howard Marks, serial entrepreneur and co-founder of Activision Publishing Inc., saw this gap and decided to challenge the status quo. Fast forward to 2023 and StartEngine stands as a testament to his vision: a platform that helps startups raise funds and allows everyday investors to build a diversified startup portfolio.

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The recent acquisition of SeedInvest, one of its biggest competitors, puts StartEngine in an enviable position. With the acquisition, they boast a combined raise of $1.1 billion and an additional 700,000 potential users. The company also has seen six times revenue growth over the past three years, earning its place on Inc. magazine’s list of the 5,000 fastest-growing companies in the country.

O'Leary's endorsement speaks volumes about the company's future. 

"I had initially wanted to compete with Howard," O'Leary said. "But after seeing the brilliance of the StartEngine team, I realized that joining forces was the logical step."

StartEngine's business model is multifaceted. It charges companies a percentage of the funds they raise on the platform, collects equity from StartEngine alumni, levies service and trading fees and has a subscription model for its premium membership service called Owner's Bonus.

One of the major issues plaguing startup investments is the prolonged wait for liquidity. StartEngine is addressing this issue head-on with its StartEngine Secondary platform. The pilot program has allowed over 1,200 investors to trade shares worth more than $1.4 million in startups and collectible assets, positioning the platform as the future hub for trading in early-stage companies.
StartEngine's advancements signify a significant shift in the startup investment paradigm. With top investors at the helm, including O'Leary, and a business model that's both lucrative and investor-friendly, it's poised to become the leading platform for equity crowdfunding. For those looking to join StartEngine on its journey and looking to invest, click here.

See more on startup investing from Benzinga.

Reg A+ offering made available through StartEngine Crowdfunding, Inc. No broker-dealer or intermediary involved in offering. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment. Please see the SupplementsOffering Circular and Related Risks for more information. Kevin O'Leary is a paid spokesperson for StartEngine. Read the 17-b disclosure here.

Benzinga may receive monetary compensation from the issuer, or its agency, for publicizing the offering of the issuer's securities at a rate of $5 CPC. This content is for informational purposes only and is not intended to be investing advice. This is a paid ad. Please see 17b disclosure linked in the campaign page for more information.

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