Nike Will Provide Clues (NKE)

Sneaker and apparel giant Nike NKE is set to report earnings after the close today. Their earnings report should provide the market with some insight into the health of the global consumer. Nike has powerful global revenue diversification with 37% of revenues in North America, 19% in Western Europe, 5% in Central Europe, 10% in China, 5% in Japan, and 10% in emerging markets. Given this broad exposure, their report should give investors key information on demand, currency impacts and inflation. Current consensus calls for Nike to report EPS of $1.06 on revenues of $5.15 billion. This represents a year-over-year revenue increase of 9.3%. Nike does not provide guidance, but provides a "Futures Orders" number that investors will monitor closely. For investors concerned about the consumer and European debt woes, Nike may provide many clues as to where the market is headed in the near-term.