'Despite Challenges, The Cannabis Industry Continues To Grow,' CEO Says: Here's Why

Zinger Key Points
  • Aaron Edelheit transitions from real estate to launching a cannabis fund.
  • Edelheit's cannabis journey began with a sleep-improving gummy, leading to industry deep dive.

Aaron Edelheit, CEO of MindSet Capital, shares his journey from real estate to cannabis and his optimism for the industry's growth and innovation.

Aaron Edelheit, the CEO of MindSet Capital and upcoming speaker at the Benzinga Cannabis Market Spotlight: California, has a story that takes an unexpected twist from real estate into the cannabis world.

From real estate mogul to cannabis connoisseur, Edelheit’s journey into the green rush began with a gummy that turned sleepless nights into a deep dive into the cannabis industry. 

“I’m a workaholic, driven in ways I can’t fully grasp. A low-dose gummy was a game-changer, allowing me to finally get some rest despite having three young kids at home,” says Edelheit, “That was just the start. I needed to know more to dive deeper into the cannabis world. And what I found was truly fascinating,” 

Motivated by his own experience and armed with a new-found fascination for cannabis, Edelheit launched a dedicated cannabis fund in late 2021. His approach is about studying companies that show they’re surviving and thriving through smart operations and solid business models.

Also Read: Senator Gillibrand Urges Biden Administration To Deschedule Marijuana: ‘It’s A Medical Issue And It’s A Public Safety Issue’

Edelheit’s optimism about cannabis doesn’t waver in the face of the industry’s complex regulations and unpredictable market shifts. He sees the ongoing growth and broader acceptance of cannabis as clear signs of an industry that’s here to stay and evolve. “Despite all of these challenges, cannabis continues to grow. Adoption continues to grow,” he observes, highlighting the nature of the cannabis landscape.

As Edelheit prepares to take the stage at the Benzinga Cannabis Market Spotlight: California, his excitement is contagious. He’s hinting at something big on the horizon: a project that promises to bring “exciting” and “massive” developments to the cannabis space.

Benzinga Cannabis Conferences are coming to Los Angeles. Join the Benzinga Cannabis Market Spotlight: California and unlock the future of cannabis at the premier networking event in Culver City on February 22. Connect with top industry leaders, gain insider insights into the investment landscape, and shape the evolving markets in California and beyond. Don’t miss this chance to be at the forefront of the cannabis industry’s growth and innovation! Join now.

Now Read: Weed’s Advertising Not Protected Under First Amendment While Federally Banned, Rules Judge

Image: RichardT/Unsplash

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Curious about what’s next for the industry and how to leverage California’s unique market?

Join top executives, policymakers, and investors at the Benzinga Cannabis Market Spotlight in Anaheim, CA, at the House of Blues on November 12. Dive deep into the latest strategies, investment trends, and brand insights that are shaping the future of cannabis!

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