Eco-Friendly CBD Honey Hits Shelves: LEEF Brands' Sustainable Sweets For Health Enthusiasts

Vertical cannabis operator LEEF Brands, Inc. LEEF LEEEF announced the launch of its Well-Kept CBD Infused Honey on Monday.

Emily Heitman, the company's CRO, explained why the new product debut is "more than just a product launch," as it symbolizes healthier lifestyle choices.

"The natural sweetness of honey is a healthier alternative to processed sugars and aligns with the company’s ethos of promoting wellness and sustainability,” she said.

In addition to being an innovative wellness solution, Well-Kept CBD Infused Honey also contributes to environmental conservation, the cannabis extractor and manufacturer said in a press release.

The company plans to utilize a portion of their expansive ranch in Cuyama, California for beekeeping, With the move, LEEF is addressing the critical issue of declining honeybee populations.

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Micah Anderson, CEO of LEEF Brands, touted the company's sustainability efforts.

"One of the ideas we are excited about is producing our own local honey through a large bee farm and selling this infused honey through our wellness client base we have been growing since the inception of LEEF Wellness and Paleo Paw brands," Anderson explained. "By integrating bee farming into our operations, LEEF will create a safe haven for bees amidst widespread pesticide use and GMO crops.”

Anderson was one of the speakers at the Benzinga Cannabis Market Spotlight: California event in February.

Under his leadership, LEEF Brands has grown to a business led by an expert group of legacy operators with decades of experience in organic soil-based farming and sophisticated extraction practices.

See also: Inside Benzinga’s California Cannabis Spotlight: Key Takeaways On The Water Tower Podcast

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LEEF Price Action

LEEF Brands' shares traded 0.23% lower at $0.0219 per share after the market close on Friday.