Hip-Hop Icon Xzibit Opens First Marijuana Shop In Exclusive Bel Air, 60% Discounts For UCLA Students

Bel Air, a community synonymous with luxury and exclusivity in Los Angeles, has opened its doors to a novel venture, Xzibit West Coast Cannabis (XWCC).

With the distinction of being the sole dispensary licensee in Bel Air, Xzibit transitions from rap icon to cannabis entrepreneur.

“The West Coast is more than just a term that describes where we live, it stands for the culture of everything that represents us. From entertainment to our beloved sports teams, our car culture, our neighborhoods, and beaches, we are proud citizens of this community and XWCC is a celebration of all of the above,” Xzibit stated. ‘We are honored to be able to open our doors in such a special location and invite everyone to come celebrate the West Coast along with us.”

When And Where?

The store's grand opening on April 28 will be a day-long celebration featuring a ribbon-cutting at 4:20 PM, live music, local food vendors, and a variety of outdoor activities.

Located at 641 N. Sepulveda Blvd, XWCC offers a premier selection of cannabis products, available both in-store and for delivery, ensuring an excellent experience for all patrons.

Open daily from 10 AM to 10 PM, it marks a significant milestone in Xzibit's entrepreneurial journey, blending his passion for cannabis with his West Coast heritage.

Interested in the latest developments in the industry? Stay abreast at the upcoming Benzinga Cannabis Capital Conference in Florida on April 16-17. The two-day event at The Diplomat Beach Resort is a chance for entrepreneurs, both large and small, to network, learn, and grow. Get your tickets now on bzcannabis.com – Prices will increase very soon! 

60% Discounts Here

In a press release, XWCC noted UCLA students are invited to join the festivities, with the promise of a 60% discount on premium cannabis products, underscoring XWCC's commitment to the local community.

West To East: A National Cannabis Culture Dialogue

In an exclusive interview with Benzinga Cannabis, Xzibit delved into the intricacies of cannabis branding and the burgeoning East Coast markets, distinguishing cannabis distinctly from alcohol in terms of cultural impact and consumer interaction.

Emphasizing the importance of genuine connection and respect for the plant, he articulated how cannabis, unlike alcohol, requires a deeper understanding of its effects and benefits, reflecting a movement that's not just about consumption but about embracing a lifestyle and community.

Xzibit’s insights reveal the thoughtful approach behind Xzibit West Coast Cannabis, aiming to blend quality products with a meaningful customer experience that resonates well beyond the West Coast, tapping into a national dialogue about cannabis culture and its place in society.

Interested in the latest developments in the industry? Stay abreast at the upcoming Benzinga Cannabis Capital Conference in Florida on April 16-17. The two-day event at The Diplomat Beach Resort is a chance for entrepreneurs, both large and small, to network, learn, and grow. Renowned for its trendsetting abilities and influence on the future of cannabis, this conference is the go-to event of the year for the cannabis world. Get your tickets now on bzcannabis.com – Prices will increase very soon! 

Photo: Xzibit -WCC - COURTESY OF XWCC