Ulta Beauty's Options Frenzy: What You Need to Know

Investors with a lot of money to spend have taken a bearish stance on Ulta Beauty ULTA.

And retail traders should know.

We noticed this today when the positions showed up on publicly available options history that we track here at Benzinga.

Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with ULTA, it often means somebody knows something is about to happen.

Today, Benzinga's options scanner spotted 8 options trades for Ulta Beauty.

This isn't normal.

The overall sentiment of these big-money traders is split between 37% bullish and 62%, bearish.

Out of all of the options we uncovered, there was 1 put, for a total amount of $239,000, and 7, calls, for a total amount of $386,030.

Projected Price Targets

Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $375.0 to $445.0 for Ulta Beauty over the recent three months.

Volume & Open Interest Development

In terms of liquidity and interest, the mean open interest for Ulta Beauty options trades today is 144.12 with a total volume of 492.00.

In the following chart, we are able to follow the development of volume and open interest of call and put options for Ulta Beauty's big money trades within a strike price range of $375.0 to $445.0 over the last 30 days.

Ulta Beauty Call and Put Volume: 30-Day Overview

Noteworthy Options Activity:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
ULTA PUT TRADE BEARISH 12/20/24 $24.1 $23.4 $23.9 $375.00 $239.0K 25 103
ULTA CALL SWEEP BULLISH 01/16/26 $81.0 $77.8 $81.0 $390.00 $97.2K 32 12
ULTA CALL SWEEP BULLISH 06/14/24 $3.7 $3.7 $3.7 $400.00 $74.0K 250 94
ULTA CALL TRADE BEARISH 07/19/24 $28.8 $27.6 $27.6 $375.00 $55.2K 46 20
ULTA CALL TRADE BEARISH 01/17/25 $50.1 $49.0 $49.0 $380.00 $49.0K 64 0

About Ulta Beauty

With 1,385 stores at the end of fiscal 2023 and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (41% of 2023 sales), fragrances, skin care (19% of sales), and hair care products (19% of sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.

In light of the recent options history for Ulta Beauty, it's now appropriate to focus on the company itself. We aim to explore its current performance.

Ulta Beauty's Current Market Status

  • With a volume of 448,575, the price of ULTA is up 0.5% at $391.87.
  • RSI indicators hint that the underlying stock is currently neutral between overbought and oversold.
  • Next earnings are expected to be released in 79 days.

Expert Opinions on Ulta Beauty

A total of 5 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $503.8.

  • An analyst from Telsey Advisory Group has decided to maintain their Outperform rating on Ulta Beauty, which currently sits at a price target of $500.
  • Consistent in their evaluation, an analyst from BMO Capital keeps a Market Perform rating on Ulta Beauty with a target price of $500.
  • Consistent in their evaluation, an analyst from JP Morgan keeps a Overweight rating on Ulta Beauty with a target price of $544.
  • An analyst from Telsey Advisory Group has decided to maintain their Outperform rating on Ulta Beauty, which currently sits at a price target of $500.
  • Consistent in their evaluation, an analyst from Oppenheimer keeps a Outperform rating on Ulta Beauty with a target price of $475.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.

If you want to stay updated on the latest options trades for Ulta Beauty, Benzinga Pro gives you real-time options trades alerts.

Market News and Data brought to you by Benzinga APIs
Comments
Loading...
Date of Trade
▲▼
ticker
▲▼
Put/Call
▲▼
Strike Price
▲▼
DTE
▲▼
Sentiment
▲▼
Posted In: OptionsMarketsBZI-UOA
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!

Loading...