Sunlight And Smart Design: The Future Of Cannabis Cultivation In Missouri

This article is part of Benzinga Cannabis’ series ‘Cultivator Chronicles,’ which focuses on the latest trends, developments, and major players in the cannabis cultivation industry. Stay tuned as we dig into the world of cannabis growers and their contributions to this rapidly expanding market.

In the competitive world of cannabis cultivation, growers constantly search for ways to improve yield and maintain quality. At OG Yields in Missouri, director of cultivation Robert Hoover has spent nearly two decades refining his approach to growing cannabis. Hoover's methods, rooted in traditional and modern techniques, offer valuable insights into how cultivation can balance production efficiency with environmental responsibility.

Tailoring Technology to the Plant

Hoover's team at OG Yields has embraced a hands-on approach to cultivation, incorporating advanced technology while respecting the natural growing conditions required by cannabis plants. "It all starts with the building design," Hoover explained, highlighting the importance of how facilities are structured for optimal growth.

At OG Yields, they've set up eight different sections in a single room, allowing the environment to be tailored to each strain’s needs. This compartmentalization provides precise control over humidity, soil composition, and airflow, vital for producing high-quality cannabis, says Hoover.

Working with industry leaders in lighting and nutrients, Hoover has established partnerships that help streamline the growing process while ensuring plant consistency.

"Regardless of the specific type of nutrient or lighting system a grower chooses, it all comes down to having quality ingredients," Hoover said. This focus on foundational elements highlights a practical approach that prioritizes results over flashy techniques.

Sustainability and Responsible Cultivation

Sustainability is a growing priority across the cannabis industry, and OG Yields is no exception. Their 40,000-square-foot facility features a glass roof that maximizes natural sunlight, reducing the need for artificial lighting.

"Our use of sunlight and LED lighting in the right amounts is a significant benefit for plant growth," Hoover noted, adding that it not only boosts the cannabinoid and terpene profiles of the plants but also reduces their reliance on energy-heavy artificial lights. This setup reflects a commitment to minimizing the environmental impact of large-scale cannabis cultivation.

Sustainability goes beyond energy use at OG Yields. Hoover and his team are continually exploring ways to reduce their overall footprint while maintaining high standards for product quality. "There are always more opportunities for companies to cut down their carbon footprint," Hoover said. This focus on the long-term environmental impact of their operations is a core part of their cultivation strategy.

Adapting to Market Demand

As consumer preferences shift, Hoover is quick to adapt. One trend he has observed is the diminishing demand for ultra-high-THC products as more consumers become educated on the benefits of terpenes and the overall cannabis experience. "We're seeing that demand for ultra-high-THC products is tapering off," Hoover explained. By paying attention to market feedback and observing local and nationwide trends, OG Yields can stay ahead of consumer preferences.

To keep pace with these changes, Hoover maintains an extensive seed bank and stock of mother plants, allowing for flexibility in production. This adaptability ensures that OG Yields can meet current and future demand while providing high-quality cannabis to the Missouri market.

Maximizing Yield Through Innovation and Sustainability

OG Yields continues to push boundaries in cannabis cultivation by integrating sustainable practices and staying ahead of market demands. Robert Hoover's extensive experience, combined with the company's dedication to refining its methods, highlights a path forward for efficient and responsible cultivation in an ever-evolving industry.

By utilizing advanced technology while maintaining a solid foundation in traditional growing techniques, OG Yields exemplifies how quality and sustainability can go hand in hand in today's cannabis market.

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Photo: Courtesy of 24K-Production via Shustterstock