Financial giants have made a conspicuous bullish move on Estee Lauder Cos. Our analysis of options history for Estee Lauder Cos EL revealed 16 unusual trades.
Delving into the details, we found 50% of traders were bullish, while 37% showed bearish tendencies. Out of all the trades we spotted, 5 were puts, with a value of $273,512, and 11 were calls, valued at $554,945.
Projected Price Targets
Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $60.0 to $100.0 for Estee Lauder Cos over the last 3 months.
Volume & Open Interest Development
Looking at the volume and open interest is an insightful way to conduct due diligence on a stock.
This data can help you track the liquidity and interest for Estee Lauder Cos's options for a given strike price.
Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Estee Lauder Cos's whale activity within a strike price range from $60.0 to $100.0 in the last 30 days.
Estee Lauder Cos Option Activity Analysis: Last 30 Days
Biggest Options Spotted:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Ask | Bid | Price | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EL | CALL | SWEEP | BULLISH | 01/17/25 | $2.4 | $2.35 | $2.4 | $70.00 | $97.9K | 1.7K | 8 |
| EL | PUT | TRADE | BEARISH | 11/15/24 | $36.3 | $35.2 | $36.14 | $100.00 | $90.3K | 46 | 35 |
| EL | CALL | TRADE | BEARISH | 03/21/25 | $9.5 | $9.3 | $9.3 | $60.00 | $79.0K | 94 | 85 |
| EL | PUT | SWEEP | BEARISH | 01/17/25 | $31.8 | $31.5 | $31.8 | $95.00 | $76.3K | 2.6K | 35 |
| EL | CALL | SWEEP | BULLISH | 01/15/27 | $11.5 | $11.3 | $11.43 | $80.00 | $75.6K | 43 | 153 |
About Estee Lauder Cos
Estee Lauder is a leader in the global prestige beauty market, participating across skin care (51% of fiscal 2024 sales), makeup (29%), fragrance (16%), and hair care (4%) categories, with top-selling brands such as Estee Lauder, Clinique, M.A.C, La Mer, Jo Malone London, Aveda, Bobbi Brown, and Origins. The firm operates in more than 150 countries, generating 30% of revenue from the Americas, 39% from Europe, the Middle East and Africa (including travel retail), and 31% from Asia-Pacific. Estee Lauder sells its products through department stores, travel retail, specialty multibrand beauty stores, brand-dedicated freestanding stores, e-commerce, salons/spas, and perfumeries.
Present Market Standing of Estee Lauder Cos
- Currently trading with a volume of 1,539,156, the EL's price is up by 1.55%, now at $63.71.
- RSI readings suggest the stock is currently may be oversold.
- Anticipated earnings release is in 83 days.
What The Experts Say On Estee Lauder Cos
Over the past month, 5 industry analysts have shared their insights on this stock, proposing an average target price of $94.2.
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20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. Click here for access. * Maintaining their stance, an analyst from Telsey Advisory Group continues to hold a Market Perform rating for Estee Lauder Cos, targeting a price of $76. * Maintaining their stance, an analyst from Morgan Stanley continues to hold a Equal-Weight rating for Estee Lauder Cos, targeting a price of $85. * Consistent in their evaluation, an analyst from Canaccord Genuity keeps a Hold rating on Estee Lauder Cos with a target price of $75. * An analyst from Telsey Advisory Group persists with their Market Perform rating on Estee Lauder Cos, maintaining a target price of $105. * An analyst from DA Davidson persists with their Buy rating on Estee Lauder Cos, maintaining a target price of $130.
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Estee Lauder Cos options trades with real-time alerts from Benzinga Pro.
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