Green Mountain Coffee Roasters Takes Early Morning Plunge! (GMCR)

Shares of Green Mountain Coffee Roasters GMCR took a plunge at the open today as it looked like someone wanted to get out in a hurry. At one point, the shares were down as much as 7%. Currently, however, the trend has reversed itself and GMCR is trying to make its way back to higher ground. The stock is now down 4.31% to $30.20. Volume has been very heavy this morning in GMCR. Green Mountain Coffee Roasters, Inc., together with its subsidiaries (GMCR, Inc.) is engaged in the specialty coffee and coffee maker businesses. It sells over 200 whole bean and ground coffee selections, cocoa, teas and coffees in K-Cup portion packs, Keurig single-cup brewers, and other accessories.