A Closer Look at Salesforce's Options Market Dynamics

Investors with a lot of money to spend have taken a bullish stance on Salesforce CRM.

And retail traders should know.

We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.

Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with CRM, it often means somebody knows something is about to happen.

So how do we know what these investors just did?

Today, Benzinga's options scanner spotted 8 uncommon options trades for Salesforce.

This isn't normal.

The overall sentiment of these big-money traders is split between 25% bullish and 12%, bearish.

Out of all of the special options we uncovered, 2 are puts, for a total amount of $468,204, and 6 are calls, for a total amount of $496,370.

What's The Price Target?

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $240.0 to $330.0 for Salesforce over the last 3 months.

Analyzing Volume & Open Interest

In terms of liquidity and interest, the mean open interest for Salesforce options trades today is 1282.0 with a total volume of 266.00.

In the following chart, we are able to follow the development of volume and open interest of call and put options for Salesforce's big money trades within a strike price range of $240.0 to $330.0 over the last 30 days.

Salesforce Call and Put Volume: 30-Day Overview

Largest Options Trades Observed:

About Salesforce

Salesforce provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group to deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.

Following our analysis of the options activities associated with Salesforce, we pivot to a closer look at the company's own performance.

Where Is Salesforce Standing Right Now?

• With a volume of 142,717, the price of CRM is down -2.07% at $277.02.
• RSI indicators hint that the underlying stock may be oversold.
• Next earnings are expected to be released in 79 days.

Expert Opinions on Salesforce

Over the past month, 5 industry analysts have shared their insights on this stock, proposing an average target price of $370.0.

Unusual Options Activity Detected: Smart Money on the Move

Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. Click here for access. * An analyst from Canaccord Genuity persists with their Buy rating on Salesforce, maintaining a target price of $400. * Maintaining their stance, an analyst from Macquarie continues to hold a Neutral rating for Salesforce, targeting a price of $320. * An analyst from Stifel has decided to maintain their Buy rating on Salesforce, which currently sits at a price target of $375. * Maintaining their stance, an analyst from Oppenheimer continues to hold a Outperform rating for Salesforce, targeting a price of $380. * An analyst from BMO Capital persists with their Outperform rating on Salesforce, maintaining a target price of $375.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.

If you want to stay updated on the latest options trades for Salesforce, Benzinga Pro gives you real-time options trades alerts.