Behind the Scenes of Booking Holdings's Latest Options Trends

Deep-pocketed investors have adopted a bearish approach towards Booking Holdings BKNG, and it's something market players shouldn't ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in BKNG usually suggests something big is about to happen.

We gleaned this information from our observations today when Benzinga's options scanner highlighted 10 extraordinary options activities for Booking Holdings. This level of activity is out of the ordinary.

The general mood among these heavyweight investors is divided, with 20% leaning bullish and 70% bearish. Among these notable options, 5 are puts, totaling $290,534, and 5 are calls, amounting to $346,385.

Projected Price Targets

Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $3220.0 to $4950.0 for Booking Holdings during the past quarter.

Analyzing Volume & Open Interest

Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for Booking Holdings's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Booking Holdings's whale trades within a strike price range from $3220.0 to $4950.0 in the last 30 days.

Booking Holdings Call and Put Volume: 30-Day Overview

Largest Options Trades Observed:

About Booking Holdings

Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airline tickets, rental cars, restaurant reservations, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, Kayak, and Momondo. Transaction fees for online bookings account for the bulk of revenue and profits.

Present Market Standing of Booking Holdings

• Currently trading with a volume of 4,834, the BKNG's price is down by -1.93%, now at $4583.16.
• RSI readings suggest the stock is currently may be approaching oversold.
• Anticipated earnings release is in 52 days.

What Analysts Are Saying About Booking Holdings

5 market experts have recently issued ratings for this stock, with a consensus target price of $5850.0.

Unusual Options Activity Detected: Smart Money on the Move

Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. Click here for access. * An analyst from JP Morgan persists with their Overweight rating on Booking Holdings, maintaining a target price of $5750. * Reflecting concerns, an analyst from Citizens Capital Markets lowers its rating to Market Outperform with a new price target of $6100. * Consistent in their evaluation, an analyst from Benchmark keeps a Buy rating on Booking Holdings with a target price of $5900. * Consistent in their evaluation, an analyst from Cantor Fitzgerald keeps a Neutral rating on Booking Holdings with a target price of $5540. * Maintaining their stance, an analyst from UBS continues to hold a Buy rating for Booking Holdings, targeting a price of $5960.

Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for Booking Holdings with Benzinga Pro for real-time alerts.