Why You Should Pay Attention To South African Markets

Paul Theron knows that South Africa is an exciting new frontier for companies. In the second half of the last ten years, the region has experienced an emerging market, consumer-driven success story. Theron is the founder and principal of

, an asset-management firm is based Johannesburg, South Africa. He was recently a guest on

, where he shared insight on South African markets, gold, bitcoin and more. Theron and his team manage money for South African investors on Johannesburg's local stock exchange, which is roughly the 14th largest exchange in the world, Theron said. Vestact also manages money in the United States for South African clients who invest in U.S. stocks. Theron said about two-thirds of Vestact's investments are in Johannesburg markets and about one-third are in the U.S. markets.

“In fact, that's kind of changing,” he said. “The U.S. investment in South Africa is growing a little bit faster because South Africans are becoming more world-wise and more and more of them want to have investments globally as well as in South Africa.” But, Theron pointed out, many companies that are big global players have South African roots, including

,

and

. “Some of our big companies are, in fact, held in global capital markets,” he said.

Vestact's portfolio performance has outperformed the

by a wide margin over five- and ten-year periods. Theron identified two factors that has enabled his firm to do this. First, rising commodity prices and high growth in retail and food production sectors in the last decade have led to the success of the Johannesburg markets overall. Second, Vestact's portfolio has focused on sub-sectors of the markets that have done particularly well like technology and healthcare. “I think just by being patient,” he said. “We like taking long term stakes in market leaders in growing part of the economy. That's basically the formula.”

South Africa was the world's largest gold producer in the 1960s and 1970s, Theron said. But what's happened recently with the South African gold mines is that they have become progressively deeper since the high-level, easy-to-access grids and resource bodies have been worked out. The result is that gold producers are not a particularly exciting part of markets in South Africa anymore, Theron said. Most of the large gold companies, like

and

, have internationalized their operations, he said, but still have a footprint in South Africa. Vestact largely avoids the gold sector, and Theron said it has served the company well. He said gold producers are quite “twitchy,” where they do well for a while and then don't do well again. “For me, the gold sector and the whole idea that the gold price is going to benefit from hyper inflation and economic difficulties in the world -- that's not something I'm really inspired by,” he said.

Theron considers himself more of a conservative, regular sort of guy, and he's not really interested in bitcoin. Instead, Theron suggests investing in something like

because it's real money moving between real financial institutions. “Small amounts of money being made on a multitude of transactions -- that is the real world,” he said. “The bitcoin seems like a pipe dream.” Check out Theron's interview here: