Tribune Publishing Unveils Mobile App for Chicago Tribune; First in Suite of New Mobile Apps for the Company's Major Media Brands

CHICAGO--(BUSINESS WIRE)--

Tribune Publishing today unveiled a mobile app for the Chicago Tribune, the first in a suite of new mobile apps for the Company's major media brands. The Chicago Tribune app is available for immediate download today in the Apple Store® and Google Play™ Store. The other seven flagship Tribune Publishing brands are expected to introduce custom apps by year's end.

The apps emphasize customization, allowing users to create a highly personalized content feed where they can prioritize and follow topics of most interest to them. This unique experience gives users access to comprehensive storytelling – including news about specific communities, a specific sports team, breaking news, entertainment and more. In addition, the apps will provide a consistent platform for marketers to launch premium ads.

“The new apps represent a fundamental re-thinking of the mobile experience for our audience and for our advertising partners,” said Bill Adee, Executive Vice President of Digital for Tribune Publishing. “Our audience will be able to get the content they want, on their terms, on the screens that matter most to them, while our marketing partners can benefit from premium ad placements that render seamlessly across platforms.”

Key user features of the new apps will include:

• Follow Topics, a unique, personalized feed that allows readers to discover topics and communities that interest them;
• Browse Your Way, which lets tablet users choose from two different experiences, one meant for browsing and one meant for deep diving, simply by rotating the device;
• See Your Progress, a visual indicator that greys out articles that users have read, lending a sense of accomplishment for readers; and
• Save for Later, a custom reading list that saves articles for later reading.

The apps build upon the award-winning desktop and mobile-web experience introduced earlier this year to critical acclaim.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that involve risks and uncertainties, including, without limitation, statements regarding plans and expectations of Tribune Publishing Company (the “Company” or “Tribune Publishing”) regarding the launch of new mobile apps, including the timing of their availability, their planned features and functionality, and their anticipated benefits to users and marketers. Statements containing words such as "may," "believe," "anticipate," "expect," "intend," "plan," "will," "continue," "estimate," or similar expressions constitute forward-looking statements. Differences in Tribune Publishing's actual results from those described in these forward-looking statements may result from actions taken by the Company as well as from risks and uncertainties beyond the Company's control. These risks and uncertainties include, without limitation, the Company's reliance on third-party vendors for various services, its ability to adapt to technological change, and other events beyond the Company's control. Tribune Publishing Company's actual results could also be impacted by the other risks detailed from time to time in its publicly filed documents, including its Quarterly Report on Form 10-Q and its Registration Statement on Form 10, as amended, effective July 21, 2014, filed with the Securities and Exchange Commission. The Company undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.

About Tribune Publishing Company

Tribune Publishing Company TPUB is a diversified media and marketing solutions company that delivers innovative experiences for audiences and advertisers across all platforms. The company's diverse portfolio of iconic news and information brands includes 10 award-winning daily titles, more than 60 digital properties and more than 150 verticals in key markets, including: Los Angeles; Chicago; South & Central Florida; Baltimore; Carroll County and Annapolis, Md.; Hartford, Conn.; Newport News, Va.; and Allentown, Pa. Tribune Publishing also offers an array of customized marketing solutions, and operates a number of niche products, including Hoy and El Sentinel, making Tribune Publishing the country's largest Spanish-language publisher. Tribune Publishing Company is headquartered in Chicago. For more information, please visit us at www.tribpub.com.

(TPUB-C)