Reverend Lemelson Has Not Lost Faith In Apple, The 'Finest Run Company In Modern Economic History'

Joel Elconin is the co-host of Benzinga's #PreMarket Prep, a daily trading idea radio show.

The recent price action in Apple Inc. AAPL has some investors skittish on the issue. After all, it did not react well to a better-than-expected Q3 earnings report, falling from it pre-earnings close of $130.75 to as low as $109.63; it has breached its 200-day moving average ($121.41) by a wide margin; and doubts remain to whether or not the Apple Watch will be its next blockbuster product.

However, one investor is still firmly in the bull camp, maintaining a much higher price target: Reverend Emmanuel Lemelson, Chief Investment Officer of Lemelson Capital Management. While being interviewed on Wednesday's #PreMarket Prep, he stated the reasons for higher prices in the future for the company.

Related Link: How To Invest In The iPhone Without Investing In Apple

First of all, he refers to Apple as the "best brand in the world, arguably the finest run company in modern economic history, if not ever." He added, "there is nothing wrong with the company, ex-cash. the forward PE is 10, which almost half of what the S&P 500 is trading at. Every part of their business is growing except for its iPad business."

He also stated "the 6S and the 6S plus when they are released will continue to break sales records." Finally, "if you looked at the actual financials of the company, why would you sell it?"

In Thursday's session, Apple was trading higher by $0.68 at $115.70.

Fr. Lemelson also shared his opinions on the Greek debt crisis, and his short positions in Ligand Pharmaceuticals LGND and Skechers USA Inc SKX.