Bob Iger is the Chairman and CEO of Walt Disney Co DIS and is also a member of Apple Inc. AAPL's Board of Directors.
Speaking to Bloomberg, Iger said that consumers need to "demand a better experience" when it comes to watching video content. It shouldn't come as a surprise when the executive followed up that the Apple TV box is "the best user experience I've seen ever for television users."
Iger added that as a content producer, Apple's dominating user experience is "great news for us." He also noted that Disney has a great "collaborative relationship" with Apple but did not offer any hints of what to expect.
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