H.I.G. Capital Issues Statement in Response to Shareholder Letter to Matrixx Initiatives

H.I.G. Capital, LLC today announced that it has reviewed the letter addressed to the Board of Directors of Matrixx Initiatives, Inc. MTXX from BML Capital Management, LLC, dated January 25, 2011, regarding the pending tender offer for all of the outstanding shares of common stock of Matrixx by Wonder Holdings, Inc. and Wonder Holdings Acquisition Corp., both affiliates of H.I.G. formed for the purpose of acquiring Matrixx. H.I.G. believes that the BML Letter is materially misleading and inconsistent with a number of material facts disclosed by the Company in the Schedule 14D-9 filed by Matrixx with the Securities and Exchange Commission on December 22, 2010, as amended from time to time, and the Company's other public filings and omits a number of other material facts previously disclosed by the Company. H.I.G. urges Matrixx shareholders to compare the BML Letter with the Schedule 14D-9, which it believes provides