E*TRADE Financial Corporation Reports January New Brokerage Assets of $1.2B

E*TRADE Financial Corporation ETFC today released its Monthly Activity Report for January 2011. Daily Average Revenue Trades (“DARTs”) for January were 180,967, a 22 percent increase from December and a five percent increase from the year ago period. The company ended the month with approximately 2.7 million brokerage accounts – including gross new brokerage accounts of 37,005 and net new brokerage accounts of 12,504 during the month. Total accounts ended the month at approximately 4.3 million. Net new brokerage assets were positive $1.2 billion in the month – the highest level since October 2008. During January, customer security holdings increased by three percent, or $3.2 billion, and brokerage-related cash increased by $0.7 billion to $25.2 billion, while customers were net buyers of approximately $0.7 billion in securities. Bank-related cash and deposits declined by $0.2 billion, ending the month at $8.8 billion.