Goldman Sachs: Major Broadcast Networks Down 32% (CBS, NWSA, CMCSA)

The major broadcast networks were collectively down 32% yoy last week, facing a comparison against last year's Winter Olympics on NBC CMCSA, Goldman Sachs reports. “FOX NWSA won the week with a 3.5 rating, up 10% yoy due to a repeat-heavy schedule last year,” Goldman Sachs writes. “American Idol continues to perform well, with collective ratings up 1% from the prior week and down just 2% yoy. Glee was down 9% from last week's episode, but still handily won its time spot with a 4.2 rating. “CBS CBS finished in second place with a 2.5 rating (+24% yoy), also benefiting from a favorable comparison to reruns in the year ago period. CBS aired repeats of the The Big Bang Theory, NCIS, NCIS: Los Angeles and The Mentalist last year.” Comcast, which owns NBC, closed Wednesday at $24.88; News Corp., which owns Fox, closed at $16.56; and CBS closed at $21.76.
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Posted In: Analyst RatingsBroadcasting & Cable TVCBSComcastConsumer DiscretionaryFoxGoldman SachsNBCNews Corp.
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