Deutsche Bank Reports Auto Industry SAAR Strength (F)

Deutsche Bank has issued a report regarding the automobile industry's improved pricing and low SAAR.

According to Deutsche Bank, "…we believe that the U.S. SAAR has moderated slightly in March… to the low 13 MM range vs. 13.4 MM in February. But more importantly, U.S. incentive levels have declined materially in March; both sequentially (down $370 per vehicle) and yoy (down ~ $400 per vehicle). While oil prices and supply chain risks will likely continue to weigh on the group, we believe that the preliminary data on industry sales and pricing trends should be viewed as positives - particularly for Ford."

Ford F has a Buy Rating.

Ford closed at $14.18 yesterday.