XPO Logistics Could Be Big Winner From Sears-Amazon Deal

Sears Holdings Corp SHLD announced on Thursday it will begin selling its complete line of Kenmore branded appliances on Amazon.com, Inc. AMZN platform.

While Sears' announcement is earning the praise of investors based on a CNBC's Jim Cramer isn't convinced. First, the appliances will be compatible with Amazon's voice assistant Alexa, but this adds zero benefit to consumers as it takes longer to say "Alexa start my dryer" than it does to push a button.

At the end of the day, Sears hasn't shed its reputation as being a struggling retailer, which implies bulls have little to stand on moving forward, Cramer suggested during Thursday's "Squawk on the Street" segment. Rather, the real winner from Sears' announcement is XPO Logistics Inc XPO, a logistics company that handles items that are too big for United Parcel Service, Inc. UPS, such as a fridge or dryer.

"The bigger winner here is XPO Logistics, not [Sears CEO Eddie] Lampert," Cramer said.

Investors appear to agree with Cramer as XPO Logistics' stock is higher by around 1 percent, despite the fact the company announced an 11 million share offering at a price of $60.50 per share, which represents a discount to the current price.

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