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Kenneth Bruce is an analyst at B of A Securities. Analyst ratings are quantitative and qualitative analysis of a stock by Wall Street stock rating analysts. Stock ratings consist of expected future growth, current stock valuation and macroeconomic trends. Updated 03/26/2025
| Buy Now | Get Alert | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| 03/18/2025 | AXP | Buy Now | American Express | $277.55 | 17.1% | Kenneth Bruce55% | $326 → $325 | Maintains | Neutral | Get Alert |
| 09/17/2024 | AXP | Buy Now | American Express | $277.55 | -4.52% | Kenneth Bruce55% | $263 → $265 | Maintains | Neutral | Get Alert |
| 08/21/2024 | AXP | Buy Now | American Express | $277.55 | -5.24% | Kenneth Bruce55% | $263 → $263 | Downgrade | Buy → Neutral | Get Alert |
| 07/22/2024 | AXP | Buy Now | American Express | $277.55 | -5.24% | Kenneth Bruce55% | $247 → $263 | Maintains | Buy | Get Alert |
| 06/15/2023 | OMF | Buy Now | OneMain Holdings | $51.52 | -4.89% | Kenneth Bruce55% | → $49 | Initiates | → Buy | Get Alert |
| 06/14/2023 | ORGS | Buy Now | Orgenesis | $2.68 | 123.88% | Kenneth Bruce55% | → $60 | Reiterates | Speculative Buy → Speculative Buy | Get Alert |
| 03/22/2023 | ORGS | Buy Now | Orgenesis | $2.68 | 123.88% | Kenneth Bruce55% | → $60 | Reiterates | → Buy | Get Alert |
| 03/10/2023 | HBIO | Buy Now | Harvard Bioscience | $0.60 | 561.16% | Kenneth Bruce55% | → $4 | Reiterates | → Buy | Get Alert |
| 11/15/2022 | COF | Buy Now | Capital One Finl | $183.91 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 04/26/2021 | DFS | Buy Now | Discover Finl | $169.66 | -29.27% | Kenneth Bruce55% | → $120 | Upgrade | Neutral → Buy | Get Alert |
| 11/16/2020 | DFS | Buy Now | Discover Finl | $169.66 | -54.03% | Kenneth Bruce55% | $71 → $78 | Maintains | Neutral | Get Alert |
| 08/17/2020 | DFS | Buy Now | Discover Finl | $169.66 | -66.99% | Kenneth Bruce55% | $54 → $56 | Maintains | Neutral | Get Alert |
| 06/19/2019 | AXP | Buy Now | American Express | $277.55 | -47.76% | Kenneth Bruce55% | → $145 | Reinstates | → Buy | Get Alert |
| 01/30/2019 | SYF | Buy Now | Synchrony Finl | $54.10 | -31.61% | Kenneth Bruce55% | → $37 | Upgrade | Neutral → Buy | Get Alert |
| 01/18/2019 | AXP | Buy Now | American Express | $277.55 | -61.09% | Kenneth Bruce55% | $115 → $108 | Maintains | Neutral | Get Alert |
| 12/19/2018 | AXP | Buy Now | American Express | $277.55 | -58.57% | Kenneth Bruce55% | $125 → $115 | Downgrade | Buy → Neutral | Get Alert |
| 09/26/2018 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 09/21/2018 | DFS | Buy Now | Discover Finl | $169.66 | -45.77% | Kenneth Bruce55% | $86 → $92 | Maintains | Buy | Get Alert |
| 03/19/2018 | LADR | Buy Now | Ladder Cap | $11.57 | 55.57% | Kenneth Bruce55% | $16 → $18 | Maintains | Buy | Get Alert |
| 12/18/2017 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 12/18/2017 | DFS | Buy Now | Discover Finl | $169.66 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 12/18/2017 | COF | Buy Now | Capital One Finl | $183.91 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 12/05/2017 | AXP | Buy Now | American Express | $277.55 | -59.29% | Kenneth Bruce55% | $106 → $113 | Maintains | Buy | Get Alert |
| 11/08/2017 | GPMT | Buy Now | Granite Point Mortgage | $2.72 | 561.76% | Kenneth Bruce55% | $19.5 → $18 | Maintains | Neutral | Get Alert |
| 10/31/2017 | CACC | Buy Now | Credit Acceptance | $514.57 | -55.3% | Kenneth Bruce55% | $195 → $230 | Maintains | Underperform | Get Alert |
| 10/25/2017 | DFS | Buy Now | Discover Finl | $169.66 | -59.33% | Kenneth Bruce55% | $67 → $69 | Maintains | Neutral | Get Alert |
| 10/25/2017 | COF | Buy Now | Capital One Finl | $183.91 | -50.52% | Kenneth Bruce55% | $89 → $91 | Maintains | Neutral | Get Alert |
| 10/19/2017 | AXP | Buy Now | American Express | $277.55 | -61.81% | Kenneth Bruce55% | $102 → $106 | Maintains | Buy | Get Alert |
| 10/13/2017 | OMF | Buy Now | OneMain Holdings | $51.52 | -32.07% | Kenneth Bruce55% | $32 → $35 | Maintains | Buy | Get Alert |
| 10/06/2017 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 07/21/2017 | V | Buy Now | Visa | $344.63 | -67.79% | Kenneth Bruce55% | $103 → $111 | Maintains | Buy | Get Alert |
| 07/20/2017 | AXP | Buy Now | American Express | $277.55 | -63.25% | Kenneth Bruce55% | $94 → $102 | Maintains | Neutral | Get Alert |
| 05/11/2017 | OMF | Buy Now | OneMain Holdings | $51.52 | — | Kenneth Bruce55% | — | Upgrade | Underperform → Buy | Get Alert |
| 05/09/2017 | ESNT | Buy Now | Essent Group | $57.27 | — | Kenneth Bruce55% | — | Upgrade | → Buy | Get Alert |
| 12/15/2016 | LADR | Buy Now | Ladder Cap | $11.57 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 12/15/2016 | COF | Buy Now | Capital One Finl | $183.91 | — | Kenneth Bruce55% | — | Upgrade | Underperform → Neutral | Get Alert |
| 12/15/2016 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 12/15/2016 | DFS | Buy Now | Discover Finl | $169.66 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 12/15/2016 | V | Buy Now | Visa | $344.63 | — | Kenneth Bruce55% | — | Upgrade | Neutral → Buy | Get Alert |
| 11/08/2016 | OMF | Buy Now | OneMain Holdings | $51.52 | -59.24% | Kenneth Bruce55% | $35 → $21 | Downgrade | Buy → Underperform | Get Alert |
| 10/27/2016 | ESNT | Buy Now | Essent Group | $57.27 | — | Kenneth Bruce55% | — | Downgrade | Neutral → Underperform | Get Alert |
| 10/20/2016 | AXP | Buy Now | American Express | $277.55 | — | Kenneth Bruce55% | — | Upgrade | Underperform → Neutral | Get Alert |
| 09/28/2016 | ESNT | Buy Now | Essent Group | $57.27 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 04/27/2016 | COF | Buy Now | Capital One Finl | $183.91 | — | Kenneth Bruce55% | — | Downgrade | Neutral → Underperform | Get Alert |
| 04/08/2016 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 02/11/2016 | DFS | Buy Now | Discover Finl | $169.66 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 02/11/2016 | COF | Buy Now | Capital One Finl | $183.91 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 03/25/2015 | SYF | Buy Now | Synchrony Finl | $54.10 | — | Kenneth Bruce55% | — | Downgrade | Buy → Neutral | Get Alert |
| 04/23/2014 | DFS | Buy Now | Discover Finl | $169.66 | -62.87% | Kenneth Bruce55% | $60 → $63 | Maintains | Buy | Get Alert |
| 04/17/2014 | COF | Buy Now | Capital One Finl | $183.91 | -54.33% | Kenneth Bruce55% | $78 → $84 | Maintains | Buy | Get Alert |
| 03/03/2014 | LADR | Buy Now | Ladder Cap | $11.57 | 72.86% | Kenneth Bruce55% | → $20 | Initiates | → Buy | Get Alert |
| 01/15/2014 | CACC | Buy Now | Credit Acceptance | $514.57 | -72.21% | Kenneth Bruce55% | $125 → $143 | Maintains | Neutral | Get Alert |
| 06/10/2013 | CACC | Buy Now | Credit Acceptance | $514.57 | -76.49% | Kenneth Bruce55% | → $121 | Initiates | → Neutral | Get Alert |
| 09/28/2012 | DFS | Buy Now | Discover Finl | $169.66 | -72.3% | Kenneth Bruce55% | $40 → $47 | Maintains | Buy | Get Alert |
