How Customer Service Helps In Fueling The Growth Of The Global Digital Economy

The internet is seemingly a sea of endless opportunities. 

Scores of businesses have shifted their operations online, and many others migrate every year.

While companies that relied on offline trading suffered heavily during the pandemic, online businesses became even larger as customers looked for convenient ways to shop from the safety and comfort of their homes.

Online business has become one of the most trending and beneficial business techniques this century. Companies such as Amazon.com Inc. AMZN, eBay Inc. EBAY and Alibaba Group Holding Ltd. BABA have grown into multibillion-dollar entities without pushing physical stores, with billions of customers flocking to their websites every year.

Big tech companies such as Google’s parent company Alphabet Inc. GOOGL and Meta Platforms Inc. META also have grown into multinational conglomerates using the internet.

What’s The Secret To Online Growth?

When asked why Amazon is successful, founder and former CEO Jeff Bezos always attributed it to customer obsession. 

“If there's one thing we have done better than our peers in the internet space over the last six years, it is because we have focused like a laser on customer experience,” Bezos said.

During his 27 years as CEO of Amazon, Bezos took the company on a stratospheric rise from an online bookstore to one of the largest companies in the world with a market value of more than $1 trillion. Bezos might go down in history as one of the most influential and successful businessmen in the world, and his advice is likely worth following.

Looking To Grow?

One of the powerful ways to grow a company’s online presence is, according to some, by putting customers first. As more consumers prefer online shopping to buying from a brick-and-mortar store, it seems to be becoming more important for every business to have a robust customer service system in place.

Mr Laurent Junique, Chief Executive Officer and Founder of TDCX, said, “Good customer experience has the power to leave customers feeling heard, understood and valued - all key factors to driving customer loyalty and brand preference. When needed, it also provides the human touch that is becoming increasingly rare in a digitally connected world.The bar raised by industry disruptors like Amazon has caused consumers to always expect fast, seamless and enjoyable interactions with the companies they talk to.

As things go digital, customers need a way to reach the brand easily and efficiently whenever something goes wrong. Anything can happen when making purchases online — payment failing to go through or the checkout page failing to load, for example. This is when customer support is needed most. 

A Solution To World-Class Customer Service?

One way that companies may try to win in today’s customer service world is to prioritize top-tier customer experience and embrace digital technology and cloud solutions. 

TDCX Inc. TDCX, a customer experience outsourcing company, says it is helping its clients achieve their customer experience goals by harnessing technology, human intelligence and its global presence.

The company prides itself on offering 24/7 engagement hubs available in its regional centers across Asia, Europe and the Americas. TDCX helps brands perfect their customers’ journey with performance audits and data-driven strategies while helping them build their brands and customer loyalty.

TDCX offers a full customer experience for a particular product or service, including managing service inquiries, sorting out customer complaints and problems and identifying the reason customers are contacting them.

To learn more, check out tdcx.com.

This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice.

Featured photo by Yan Krukov on Pexels