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ServiceNow Analyst Ratings and Price Targets | NYSE:NOW | Benzinga
ServiceNow Inc has a consensus price target of $1073.93 based on the ratings of 31 analysts. The high is $1426 issued by Citigroup on February 4, 2025. The low is $716 issued by Guggenheim on January 22, 2025. The 3 most-recent analyst ratings were released by B of A Securities, Jefferies, and Wells Fargo on April 15, 2025, April 15, 2025, and April 14, 2025, respectively. With an average price target of $1050 between B of A Securities, Jefferies, and Wells Fargo, there's an implied 27.58% upside for ServiceNow Inc from these most-recent analyst ratings.
Analyst Firms Making Recommendations1
B of A Securities
Jefferies
Wells Fargo
Goldman Sachs
Raymond James
1calculated from analyst ratings
Analyst Ratings for ServiceNow
| Buy Now | Get Alert | |||||||
|---|---|---|---|---|---|---|---|---|
| 04/15/2025 | Buy Now | 24.54% | B of A Securities | Brad Sills68% | $1280 → $1025 | Maintains | Buy | Get Alert |
| 04/15/2025 | Buy Now | 24.54% | Jefferies | Samad Samana52% | $1250 → $1025 | Maintains | Buy | Get Alert |
| 04/14/2025 | Buy Now | 33.65% | Wells Fargo | Michael Turrin59% | $1250 → $1100 | Maintains | Overweight | Get Alert |
| 04/10/2025 | Buy Now | 27.58% | Goldman Sachs | Kash Rangan65% | $1200 → $1050 | Maintains | Buy | Get Alert |
| 04/08/2025 | Buy Now | 21.5% | Raymond James | Robert Majek43% | $1200 → $1000 | Maintains | Outperform | Get Alert |
| 04/04/2025 | Buy Now | 20.29% | BMO Capital | Keith Bachman79% | $1025 → $990 | Maintains | Outperform | Get Alert |
| 04/02/2025 | Buy Now | 15.43% | Stifel | Brad Reback71% | $1175 → $950 | Maintains | Buy | Get Alert |
| 03/31/2025 | Buy Now | 15.43% | Truist Securities | Joel Fishbein73% | $1100 → $950 | Maintains | Hold | Get Alert |
| 03/26/2025 | Buy Now | 22.72% | Baird | Rob Oliver61% | $1200 → $1010 | Maintains | Outperform | Get Alert |
| 03/11/2025 | Buy Now | 33.65% | Mizuho | Gregg Moskowitz69% | $1210 → $1100 | Maintains | Outperform | Get Alert |
| 03/11/2025 | Buy Now | 27.33% | Cantor Fitzgerald | Thomas Blakey63% | $1048 → $1048 | Reiterates | Overweight → Overweight | Get Alert |
| 03/11/2025 | Buy Now | 21.5% | UBS | Karl Keirstead73% | $1250 → $1000 | Maintains | Buy | Get Alert |
| 03/11/2025 | Buy Now | 57.95% | Citizens Capital Markets | Patrick Walravens61% | $1300 → $1300 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 03/11/2025 | Buy Now | 54.92% | Canaccord Genuity | David Hynes58% | $1275 → $1275 | Maintains | Buy | Get Alert |
| 02/04/2025 | Buy Now | 73.26% | Citigroup | Tyler Radke67% | $1432 → $1426 | Maintains | Buy | Get Alert |
| 01/30/2025 | Buy Now | 51.88% | Jefferies | Samad Samana52% | $1300 → $1250 | Maintains | Buy | Get Alert |
| 01/30/2025 | Buy Now | 54.92% | Canaccord Genuity | David Hynes58% | $1200 → $1275 | Maintains | Buy | Get Alert |
| 01/30/2025 | Buy Now | 45.8% | Oppenheimer | Brian Schwartz61% | $1150 → $1200 | Maintains | Outperform | Get Alert |
| 01/30/2025 | Buy Now | 47.02% | RBC Capital | Matthew Hedberg70% | $1210 → $1210 | Reiterates | Outperform → Outperform | Get Alert |
| 01/30/2025 | Buy Now | 45.8% | Baird | Rob Oliver61% | $1250 → $1200 | Maintains | Outperform | Get Alert |
| 01/30/2025 | Buy Now | 45.8% | JP Morgan | Mark Murphy72% | $1250 → $1200 | Maintains | Overweight | Get Alert |
| 01/30/2025 | Buy Now | 57.95% | JMP Securities | Patrick Walravens61% | $1300 → $1300 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 01/30/2025 | Buy Now | 45.8% | Needham | Mike Cikos62% | $1150 → $1200 | Maintains | Buy | Get Alert |
| 01/29/2025 | Buy Now | 51.88% | JP Morgan | Mark Murphy72% | $950 → $1250 | Maintains | Overweight | Get Alert |
| 01/27/2025 | Buy Now | 73.99% | Citigroup | Tyler Radke67% | $1071 → $1432 | Maintains | Buy | Get Alert |
| 01/22/2025 | Buy Now | -13% | Guggenheim | John Difucci65% | $716 → $716 | Reiterates | Sell → Sell | Get Alert |
| 01/21/2025 | Buy Now | 57.95% | JMP Securities | Patrick Walravens61% | $1000 → $1300 | Maintains | Market Outperform | Get Alert |
| 01/16/2025 | Buy Now | 61.84% | Cantor Fitzgerald | Thomas Blakey63% | → $1332 | Initiates | → Overweight | Get Alert |
| 01/10/2025 | Buy Now | 45.8% | Goldman Sachs | Kash Rangan65% | $1050 → $1200 | Maintains | Buy | Get Alert |
| 01/06/2025 | Buy Now | 45.8% | Piper Sandler | Rob Owens81% | $1000 → $1200 | Maintains | Overweight | Get Alert |
| 01/03/2025 | Buy Now | 47.02% | RBC Capital | Matthew Hedberg70% | $1045 → $1210 | Maintains | Outperform | Get Alert |
| 12/24/2024 | Buy Now | 45.8% | Raymond James | Robert Majek43% | → $1200 | Initiates | → Outperform | Get Alert |
| 12/20/2024 | Buy Now | 45.8% | Canaccord Genuity | David Hynes58% | $1000 → $1200 | Maintains | Buy | Get Alert |
| 12/13/2024 | Buy Now | — | Keybanc | Jackson Ader65% | — | Downgrade | Overweight → Sector Weight | Get Alert |
| 12/13/2024 | Buy Now | 47.02% | Mizuho | Gregg Moskowitz69% | $1070 → $1210 | Maintains | Outperform | Get Alert |
| 12/12/2024 | Buy Now | 33.65% | Truist Securities | Joel Fishbein73% | $900 → $1100 | Maintains | Hold | Get Alert |
| 12/10/2024 | Buy Now | 57.95% | TD Cowen | Derrick Wood68% | $1025 → $1300 | Maintains | Buy | Get Alert |
| 12/05/2024 | Buy Now | 51.88% | Wells Fargo | Michael Turrin59% | $1150 → $1250 | Maintains | Overweight | Get Alert |
| 12/03/2024 | Buy Now | 39.73% | Oppenheimer | Brian Schwartz61% | $1020 → $1150 | Maintains | Outperform | Get Alert |
| 12/02/2024 | Buy Now | 51.88% | Jefferies | Samad Samana52% | $1100 → $1250 | Maintains | Buy | Get Alert |
| 11/25/2024 | Buy Now | 39.73% | Needham | Mike Cikos62% | $1075 → $1150 | Maintains | Buy | Get Alert |
| 11/19/2024 | Buy Now | 30.01% | Mizuho | Gregg Moskowitz69% | $980 → $1070 | Maintains | Outperform | Get Alert |
| 11/12/2024 | Buy Now | 39.73% | Wells Fargo | Michael Turrin59% | $1050 → $1150 | Maintains | Overweight | Get Alert |
| 10/25/2024 | Buy Now | 30.13% | Citigroup | Tyler Radke67% | $1068 → $1071 | Maintains | Buy | Get Alert |
| 10/24/2024 | Buy Now | 10.93% | Bernstein | Peter Weed65% | $906 → $913 | Maintains | Outperform | Get Alert |
| 10/24/2024 | Buy Now | 26.97% | RBC Capital | Matthew Hedberg75% | $985 → $1045 | Maintains | Outperform | Get Alert |
| 10/24/2024 | Buy Now | 24.54% | TD Cowen | Derrick Wood68% | $1000 → $1025 | Maintains | Buy | Get Alert |
| 10/24/2024 | Buy Now | 20.29% | Stifel | Brad Reback71% | $900 → $990 | Maintains | Buy | Get Alert |
| 10/24/2024 | Buy Now | 26.36% | Keybanc | Jason Ader39% | $1020 → $1040 | Maintains | Overweight | Get Alert |
| 10/24/2024 | Buy Now | 21.5% | Evercore ISI Group | Kirk Materne62% | $950 → $1000 | Maintains | Outperform | Get Alert |
| 10/24/2024 | Buy Now | 27.58% | Wells Fargo | Michael Turrin59% | $1025 → $1050 | Maintains | Overweight | Get Alert |
| 10/24/2024 | Buy Now | 21.5% | Piper Sandler | Rob Owens81% | $850 → $1000 | Maintains | Overweight | Get Alert |
| 10/24/2024 | Buy Now | 21.5% | Barclays | Raimo Lenschow70% | $980 → $1000 | Maintains | Overweight | Get Alert |
| 10/24/2024 | Buy Now | 15.43% | JP Morgan | Mark Murphy72% | $820 → $950 | Maintains | Overweight | Get Alert |
| 10/24/2024 | Buy Now | 18.46% | Baird | Rob Oliver61% | $900 → $975 | Maintains | Outperform | Get Alert |
| 10/24/2024 | Buy Now | 21.5% | Canaccord Genuity | David Hynes58% | $850 → $1000 | Maintains | Buy | Get Alert |
| 10/24/2024 | Buy Now | 30.61% | Needham | Mike Cikos62% | $900 → $1075 | Maintains | Buy | Get Alert |
| 10/23/2024 | Buy Now | 9.35% | Truist Securities | Joel Fishbein73% | $780 → $900 | Maintains | Hold | Get Alert |
| 10/21/2024 | Buy Now | 16.64% | Morgan Stanley | Keith Weiss75% | $900 → $960 | Downgrade | Overweight → Equal-Weight | Get Alert |
| 10/21/2024 | Buy Now | 21.5% | TD Cowen | Derrick Wood68% | $900 → $1000 | Maintains | Buy | Get Alert |
| 10/17/2024 | Buy Now | 29.76% | Citigroup | Tyler Radke67% | $915 → $1068 | Maintains | Buy | Get Alert |
| 10/17/2024 | Buy Now | 23.93% | Oppenheimer | Brian Schwartz61% | $825 → $1020 | Maintains | Outperform | Get Alert |
| 10/17/2024 | Buy Now | 19.07% | Mizuho | Gregg Moskowitz69% | $850 → $980 | Maintains | Outperform | Get Alert |
| 10/17/2024 | Buy Now | 21.5% | JMP Securities | Patrick Walravens61% | $850 → $1000 | Maintains | Market Outperform | Get Alert |
| 10/16/2024 | Buy Now | 33.65% | Jefferies | Samad Samana52% | $900 → $1100 | Maintains | Buy | Get Alert |
| 10/11/2024 | Buy Now | 19.07% | Barclays | Raimo Lenschow70% | $890 → $980 | Maintains | Overweight | Get Alert |
| 10/10/2024 | Buy Now | 24.54% | BMO Capital | Keith Bachman79% | $860 → $1025 | Maintains | Outperform | Get Alert |
| 10/09/2024 | Buy Now | 15.43% | Evercore ISI Group | Kirk Materne62% | $850 → $950 | Maintains | Outperform | Get Alert |
| 10/08/2024 | Buy Now | 28.18% | UBS | Karl Keirstead73% | $900 → $1055 | Maintains | Buy | Get Alert |
| 10/07/2024 | Buy Now | 24.54% | Wells Fargo | Michael Turrin59% | $935 → $1025 | Maintains | Overweight | Get Alert |
| 09/09/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 07/25/2024 | Buy Now | 3.28% | JMP Securities | Patrick Walravens61% | $825 → $850 | Maintains | Market Outperform | Get Alert |
| 07/25/2024 | Buy Now | 9.35% | TD Cowen | Derrick Wood68% | $870 → $900 | Maintains | Buy | Get Alert |
| 07/25/2024 | Buy Now | 13.6% | Wells Fargo | Michael Turrin59% | $920 → $935 | Maintains | Overweight | Get Alert |
| 07/25/2024 | Buy Now | 9.35% | Deutsche Bank | Brad Zelnick69% | $875 → $900 | Maintains | Buy | Get Alert |
| 07/25/2024 | Buy Now | 6.92% | RBC Capital | Matthew Hedberg75% | $850 → $880 | Maintains | Outperform | Get Alert |
| 07/25/2024 | Buy Now | 4.49% | BMO Capital | Keith Bachman79% | $830 → $860 | Maintains | Outperform | Get Alert |
| 07/25/2024 | Buy Now | -5.23% | Truist Securities | Joel Fishbein73% | $750 → $780 | Maintains | Hold | Get Alert |
| 07/25/2024 | Buy Now | -0.37% | JP Morgan | Mark Murphy72% | $780 → $820 | Maintains | Overweight | Get Alert |
| 07/25/2024 | Buy Now | 9.35% | Stifel | Brad Reback71% | $820 → $900 | Maintains | Buy | Get Alert |
| 07/25/2024 | Buy Now | 3.28% | Canaccord Genuity | David Hynes58% | $835 → $850 | Maintains | Buy | Get Alert |
| 07/25/2024 | Buy Now | 3.28% | Piper Sandler | Rob Owens81% | $830 → $850 | Maintains | Overweight | Get Alert |
| 07/25/2024 | Buy Now | 9.35% | Baird | Rob Oliver61% | $885 → $900 | Maintains | Outperform | Get Alert |
| 07/25/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 07/23/2024 | Buy Now | 1.45% | Canaccord Genuity | David Hynes58% | $835 → $835 | Maintains | Buy | Get Alert |
| 07/17/2024 | Buy Now | 10.69% | Citigroup | Tyler Radke67% | $909 → $911 | Maintains | Buy | Get Alert |
| 07/08/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 07/08/2024 | Buy Now | -22.24% | Guggenheim | John Difucci65% | → $640 | Downgrade | Neutral → Sell | Get Alert |
| 07/02/2024 | Buy Now | -0.37% | Stifel | Brad Reback71% | $820 → $820 | Maintains | Buy | Get Alert |
| 07/02/2024 | Buy Now | 11.78% | Keybanc | Jason Ader39% | $950 → $920 | Maintains | Overweight | Get Alert |
| 06/18/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 05/10/2024 | Buy Now | 0.85% | Wolfe Research | Alex Zukin80% | $830 → $830 | Reiterates | Outperform → Outperform | Get Alert |
| 05/07/2024 | Buy Now | 0.24% | JMP Securities | Patrick Walravens61% | $825 → $825 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 05/07/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 05/07/2024 | Buy Now | 7.53% | Baird | Rob Oliver61% | $870 → $885 | Maintains | Outperform | Get Alert |
| 04/25/2024 | Buy Now | 9.35% | Needham | Mike Cikos62% | $900 → $900 | Reiterates | Buy → Buy | Get Alert |
| 04/25/2024 | Buy Now | 0.85% | Morgan Stanley | Keith Weiss75% | $814 → $830 | Maintains | Overweight | Get Alert |
| 04/25/2024 | Buy Now | 15.43% | Keybanc | Jason Ader39% | $1000 → $950 | Maintains | Overweight | Get Alert |
| 04/25/2024 | Buy Now | 0.85% | BMO Capital | Keith Bachman79% | $850 → $830 | Maintains | Outperform | Get Alert |
| 04/25/2024 | Buy Now | 6.31% | UBS | Karl Keirstead73% | $920 → $875 | Maintains | Buy | Get Alert |
FAQ
What is the target price for ServiceNow (NOW) stock?
The latest price target for ServiceNow (NYSE:NOW) was reported by B of A Securities on April 15, 2025. The analyst firm set a price target for $1025.00 expecting NOW to rise to within 12 months (a possible 24.54% upside). 100 analyst firms have reported ratings in the last year.
What is the most recent analyst rating for ServiceNow (NOW)?
The latest analyst rating for ServiceNow (NYSE:NOW) was provided by B of A Securities, and ServiceNow maintained their buy rating.
When was the last upgrade for ServiceNow (NOW)?
There is no last upgrade for ServiceNow
When was the last downgrade for ServiceNow (NOW)?
The last downgrade for ServiceNow Inc happened on December 13, 2024 when Keybanc changed their price target from N/A to N/A for ServiceNow Inc.
When is the next analyst rating going to be posted or updated for ServiceNow (NOW)?
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of ServiceNow, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for ServiceNow was filed on April 15, 2025 so you should expect the next rating to be made available sometime around April 15, 2026.
Is the Analyst Rating ServiceNow (NOW) correct?
While ratings are subjective and will change, the latest ServiceNow (NOW) rating was a maintained with a price target of $1280.00 to $1025.00. The current price ServiceNow (NOW) is trading at is $823.03, which is out of the analyst’s predicted range.
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