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Roku Analyst Ratings and Price Targets | NASDAQ:ROKU | Benzinga
Roku Inc has a consensus price target of $89.35 based on the ratings of 31 analysts. The high is $130 issued by Benchmark on May 2, 2025. The low is $65 issued by Morgan Stanley on October 29, 2024. The 3 most-recent analyst ratings were released by Benchmark, JMP Securities, and Evercore ISI Group on May 2, 2025, respectively. With an average price target of $101.67 between Benchmark, JMP Securities, and Evercore ISI Group, there's an implied 65.16% upside for Roku Inc from these most-recent analyst ratings.
Analyst Firms Making Recommendations1
Benchmark
JMP Securities
Evercore ISI Group
Rosenblatt
Needham
1calculated from analyst ratings
Analyst Ratings for Roku
| Buy Now | Get Alert | |||||||
|---|---|---|---|---|---|---|---|---|
| 05/02/2025 | Buy Now | 111.19% | Benchmark | Daniel Kurnos73% | $130 → $130 | Reiterates | Buy → Buy | Get Alert |
| 05/02/2025 | Buy Now | 54.33% | JMP Securities | Matthew Carletti83% | $95 → $95 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 05/02/2025 | Buy Now | 29.97% | Evercore ISI Group | Shweta Khajuria53% | $105 → $80 | Maintains | In-Line | Get Alert |
| 05/02/2025 | Buy Now | 21.84% | Rosenblatt | Barton Crockett67% | $100 → $75 | Maintains | Neutral | Get Alert |
| 05/02/2025 | Buy Now | 43.77% | Needham | Laura Martin70% | $88.5 → $88.5 | Reiterates | Buy → Buy | Get Alert |
| 04/28/2025 | Buy Now | 51.08% | Wells Fargo | Steven Cahall64% | $129 → $93 | Maintains | Overweight | Get Alert |
| 04/28/2025 | Buy Now | 62.46% | Wedbush | Alicia Reese70% | $125 → $100 | Maintains | Outperform | Get Alert |
| 04/24/2025 | Buy Now | 43.77% | Needham | Laura Martin70% | $88.5 → $88.5 | Reiterates | Buy → Buy | Get Alert |
| 04/24/2025 | Buy Now | 54.33% | JMP Securities | Matthew Condon33% | $95 → $95 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 04/22/2025 | Buy Now | 21.84% | JP Morgan | Cory Carpenter42% | $115 → $75 | Maintains | Overweight | Get Alert |
| 04/21/2025 | Buy Now | 111.19% | Benchmark | Daniel Kurnos73% | $130 → $130 | Reiterates | Buy → Buy | Get Alert |
| 04/15/2025 | Buy Now | 16.97% | UBS | John Hodulik75% | $90 → $72 | Maintains | Neutral | Get Alert |
| 04/14/2025 | Buy Now | 43.77% | Needham | Laura Martin70% | $88.5 → $88.5 | Reiterates | Buy → Buy | Get Alert |
| 04/07/2025 | Buy Now | 62.46% | Redburn Atlantic | Hamilton Faber65% | → $100 | Upgrade | Neutral → Buy | Get Alert |
| 04/02/2025 | Buy Now | 86.82% | Citizens Capital Markets | Matthew Condon33% | $115 → $115 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 03/24/2025 | Buy Now | 94.95% | Needham | Laura Martin70% | $120 → $120 | Reiterates | Buy → Buy | Get Alert |
| 03/03/2025 | Buy Now | 86.82% | Citizens Capital Markets | Matthew Condon33% | $115 → $115 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 02/20/2025 | Buy Now | 67.33% | Citigroup | Jason Bazinet71% | $70 → $103 | Maintains | Neutral | Get Alert |
| 02/20/2025 | Buy Now | 62.46% | Jefferies | James Heaney58% | $55 → $100 | Upgrade | Underperform → Hold | Get Alert |
| 02/14/2025 | Buy Now | 46.21% | UBS | John Hodulik75% | $73 → $90 | Maintains | Neutral | Get Alert |
| 02/14/2025 | Buy Now | 111.19% | Benchmark | Daniel Kurnos73% | $100 → $130 | Maintains | Buy | Get Alert |
| 02/14/2025 | Buy Now | 86.82% | JMP Securities | Matthew Condon33% | $95 → $115 | Maintains | Market Outperform | Get Alert |
| 02/14/2025 | Buy Now | 86.82% | JP Morgan | Cory Carpenter42% | $92 → $115 | Maintains | Overweight | Get Alert |
| 02/14/2025 | Buy Now | 94.95% | B of A Securities | Ruplu Bhattacharya53% | $90 → $120 | Maintains | Buy | Get Alert |
| 02/14/2025 | Buy Now | 62.46% | Rosenblatt | Barton Crockett67% | $86 → $100 | Maintains | Neutral | Get Alert |
| 02/14/2025 | Buy Now | 109.57% | Wells Fargo | Steven Cahall64% | $74 → $129 | Upgrade | Equal-Weight → Overweight | Get Alert |
| 02/13/2025 | Buy Now | 39.71% | Rosenblatt | Barton Crockett67% | $86 → $86 | Maintains | Neutral | Get Alert |
| 02/03/2025 | Buy Now | 54.33% | JMP Securities | Matthew Condon33% | $95 → $95 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 01/21/2025 | Buy Now | 54.33% | JMP Securities | Matthew Condon33% | → $95 | Initiates | → Market Outperform | Get Alert |
| 01/07/2025 | Buy Now | 62.46% | Needham | Laura Martin70% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 12/09/2024 | Buy Now | 29.97% | Loop Capital | Alan Gould54% | $70 → $80 | Maintains | Hold | Get Alert |
| 12/06/2024 | Buy Now | 62.46% | Wedbush | Alicia Reese70% | $85 → $100 | Maintains | Outperform | Get Alert |
| 12/04/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Maintains | Buy | Get Alert |
| 11/22/2024 | Buy Now | 18.59% | UBS | John Hodulik75% | → $73 | Initiates | → Neutral | Get Alert |
| 11/18/2024 | Buy Now | 46.21% | Baird | Vikram Kesavabhotla51% | $70 → $90 | Upgrade | Neutral → Outperform | Get Alert |
| 11/01/2024 | Buy Now | -10.65% | Jefferies | James Heaney58% | $60 → $55 | Maintains | Underperform | Get Alert |
| 10/31/2024 | Buy Now | 20.22% | Wells Fargo | Steven Cahall64% | $72 → $74 | Maintains | Equal-Weight | Get Alert |
| 10/31/2024 | Buy Now | 13.72% | Loop Capital | Alan Gould54% | $65 → $70 | Maintains | Hold | Get Alert |
| 10/31/2024 | Buy Now | 21.84% | Piper Sandler | Matt Farrell47% | $60 → $75 | Maintains | Neutral | Get Alert |
| 10/31/2024 | Buy Now | 46.21% | Macquarie | Tim Nollen56% | $90 → $90 | Maintains | Outperform | Get Alert |
| 10/31/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 10/31/2024 | Buy Now | 39.71% | Rosenblatt | Barton Crockett67% | $61 → $86 | Maintains | Neutral | Get Alert |
| 10/29/2024 | Buy Now | 5.6% | Morgan Stanley | Benjamin Swinburne77% | $60 → $65 | Maintains | Underweight | Get Alert |
| 10/25/2024 | Buy Now | 38.09% | Wedbush | Michael Pachter68% | $75 → $85 | Maintains | Outperform | Get Alert |
| 10/22/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 10/10/2024 | Buy Now | 49.46% | JP Morgan | Cory Carpenter42% | $90 → $92 | Maintains | Overweight | Get Alert |
| 10/03/2024 | Buy Now | 46.21% | Macquarie | Tim Nollen56% | $72 → $90 | Maintains | Outperform | Get Alert |
| 09/30/2024 | Buy Now | 46.21% | B of A Securities | Ruplu Bhattacharya53% | $75 → $90 | Maintains | Buy | Get Alert |
| 09/30/2024 | Buy Now | 21.84% | Baird | Vikram Kesavabhotla51% | $56 → $75 | Maintains | Neutral | Get Alert |
| 09/25/2024 | Buy Now | 25.09% | Citigroup | Jason Bazinet71% | $60 → $77 | Maintains | Neutral | Get Alert |
| 09/18/2024 | Buy Now | 46.21% | JP Morgan | Cory Carpenter42% | $80 → $90 | Maintains | Overweight | Get Alert |
| 09/18/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 09/13/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 09/12/2024 | Buy Now | 70.58% | Benchmark | Daniel Kurnos73% | $105 → $105 | Reiterates | Buy → Buy | Get Alert |
| 09/12/2024 | Buy Now | 51.08% | Wolfe Research | Peter Supino62% | → $93 | Upgrade | Peer Perform → Outperform | Get Alert |
| 09/05/2024 | Buy Now | 16.97% | Wells Fargo | Steven Cahall64% | $50 → $72 | Upgrade | Underweight → Equal-Weight | Get Alert |
| 08/23/2024 | Buy Now | 21.84% | Guggenheim | Michael Morris75% | → $75 | Upgrade | Neutral → Buy | Get Alert |
| 08/02/2024 | Buy Now | -0.9% | Rosenblatt | Barton Crockett67% | $89 → $61 | Maintains | Neutral | Get Alert |
| 08/02/2024 | Buy Now | 16.97% | Macquarie | Tim Nollen56% | $88 → $72 | Maintains | Outperform | Get Alert |
| 08/02/2024 | Buy Now | 21.84% | B of A Securities | Ruplu Bhattacharya53% | $85 → $75 | Maintains | Buy | Get Alert |
| 08/02/2024 | Buy Now | 70.58% | Benchmark | Daniel Kurnos73% | $105 → $105 | Reiterates | Buy → Buy | Get Alert |
| 08/02/2024 | Buy Now | 21.84% | Wedbush | Michael Pachter68% | $75 → $75 | Reiterates | Outperform → Outperform | Get Alert |
| 08/02/2024 | Buy Now | 29.97% | JP Morgan | Cory Carpenter42% | $90 → $80 | Maintains | Overweight | Get Alert |
| 07/25/2024 | Buy Now | 21.84% | Wedbush | Michael Pachter68% | $75 → $75 | Reiterates | Outperform → Outperform | Get Alert |
| 07/10/2024 | Buy Now | 70.58% | Benchmark | Daniel Kurnos73% | $105 → $105 | Reiterates | Buy → Buy | Get Alert |
| 06/27/2024 | Buy Now | 21.84% | Wedbush | Michael Pachter68% | $75 → $75 | Reiterates | Outperform → Outperform | Get Alert |
| 06/20/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 05/17/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 05/02/2024 | Buy Now | -18.77% | Jefferies | James Heaney58% | → $50 | Assumes | Underperform → Underperform | Get Alert |
| 04/30/2024 | Buy Now | 13.72% | Citigroup | Jason Bazinet71% | $75 → $70 | Maintains | Neutral | Get Alert |
| 04/29/2024 | Buy Now | 20.22% | Seaport Global | David Joyce69% | → $74 | Upgrade | Neutral → Buy | Get Alert |
| 04/29/2024 | Buy Now | 29.97% | Susquehanna | Shyam Patil67% | $110 → $80 | Maintains | Positive | Get Alert |
| 04/26/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 04/26/2024 | Buy Now | -15.52% | Wells Fargo | Steven Cahall64% | $45 → $52 | Maintains | Underweight | Get Alert |
| 04/26/2024 | Buy Now | 5.6% | Piper Sandler | Matt Farrell47% | $81 → $65 | Reiterates | Neutral → Neutral | Get Alert |
| 04/26/2024 | Buy Now | 21.84% | Wedbush | Michael Pachter68% | $80 → $75 | Maintains | Outperform | Get Alert |
| 04/26/2024 | Buy Now | 70.58% | Benchmark | Daniel Kurnos73% | $115 → $105 | Maintains | Buy | Get Alert |
| 04/26/2024 | Buy Now | 44.59% | Rosenblatt | Barton Crockett67% | $89 → $89 | Maintains | Neutral | Get Alert |
| 04/19/2024 | Buy Now | 86.82% | Benchmark | Daniel Kurnos73% | $115 → $115 | Reiterates | Buy → Buy | Get Alert |
| 04/19/2024 | Buy Now | 29.97% | Wedbush | Michael Pachter68% | $120 → $80 | Maintains | Outperform | Get Alert |
| 04/12/2024 | Buy Now | -26.89% | Wells Fargo | Steven Cahall64% | $51 → $45 | Maintains | Underweight | Get Alert |
| 04/05/2024 | Buy Now | -2.53% | Morgan Stanley | Benjamin Swinburne77% | $65 → $60 | Maintains | Underweight | Get Alert |
| 02/27/2024 | Buy Now | -17.15% | Wells Fargo | Steven Cahall64% | $77 → $51 | Downgrade | Equal-Weight → Underweight | Get Alert |
| 02/21/2024 | Buy Now | 62.46% | Needham | Laura Martin78% | $100 → $100 | Reiterates | Buy → Buy | Get Alert |
| 02/16/2024 | Buy Now | 70.58% | Stephens & Co. | Nicholas Zangler46% | $105 → $105 | Reiterates | Overweight → Overweight | Get Alert |
| 02/16/2024 | Buy Now | 94.95% | Wedbush | Michael Pachter68% | $120 → $120 | Reiterates | Outperform → Outperform | Get Alert |
| 02/16/2024 | Buy Now | 78.7% | Susquehanna | Shyam Patil67% | $100 → $110 | Maintains | Positive | Get Alert |
| 02/16/2024 | Buy Now | — | Oppenheimer | Jason Helfstein78% | — | Downgrade | Outperform → Perform | Get Alert |
| 02/09/2024 | Buy Now | 94.95% | Wedbush | Michael Pachter68% | → $120 | Reiterates | Outperform → Outperform | Get Alert |
| 01/19/2024 | Buy Now | — | Seaport Global | David Joyce69% | — | Upgrade | Sell → Neutral | Get Alert |
| 12/18/2023 | Buy Now | 21.84% | Seaport Global | David Joyce69% | → $75 | Downgrade | Neutral → Sell | Get Alert |
| 12/15/2023 | Buy Now | 7.22% | MoffettNathanson | Michael Nathanson56% | $64 → $66 | Downgrade | Neutral → Sell | Get Alert |
| 11/27/2023 | Buy Now | 88.45% | Cannonball Research | Vasily Karasyov47% | → $116 | Upgrade | Neutral → Buy | Get Alert |
| 11/02/2023 | Buy Now | 62.46% | Susquehanna | Shyam Patil67% | $95 → $100 | Maintains | Positive | Get Alert |
| 11/02/2023 | Buy Now | 21.84% | Pivotal Research | Jeffrey Wlodarczak67% | $58 → $75 | Upgrade | Sell → Hold | Get Alert |
| 10/31/2023 | Buy Now | -10.65% | MoffettNathanson | Michael Nathanson56% | → $55 | Upgrade | Sell → Neutral | Get Alert |
| 10/23/2023 | Buy Now | 13.72% | Truist Securities | Matthew Thornton77% | $80 → $70 | Maintains | Hold | Get Alert |
| 10/11/2023 | Buy Now | 31.59% | Piper Sandler | Matt Farrell47% | $90 → $81 | Maintains | Neutral | Get Alert |
| 10/06/2023 | Buy Now | — | Seaport Global | David Joyce69% | — | Initiates | → Neutral | Get Alert |
| 09/28/2023 | Buy Now | 26.72% | Citigroup | Jason Bazinet71% | $100 → $78 | Maintains | Neutral | Get Alert |
FAQ
What is the target price for Roku (ROKU) stock?
The latest price target for Roku (NASDAQ:ROKU) was reported by Benchmark on May 2, 2025. The analyst firm set a price target for $130.00 expecting ROKU to rise to within 12 months (a possible 111.19% upside). 68 analyst firms have reported ratings in the last year.
What is the most recent analyst rating for Roku (ROKU)?
The latest analyst rating for Roku (NASDAQ:ROKU) was provided by Benchmark, and Roku reiterated their buy rating.
When was the last upgrade for Roku (ROKU)?
The last upgrade for Roku Inc happened on April 7, 2025 when Redburn Atlantic raised their price target to $100. Redburn Atlantic previously had a neutral for Roku Inc.
When was the last downgrade for Roku (ROKU)?
The last downgrade for Roku Inc happened on February 27, 2024 when Wells Fargo changed their price target from $77 to $51 for Roku Inc.
When is the next analyst rating going to be posted or updated for Roku (ROKU)?
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Roku, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Roku was filed on May 2, 2025 so you should expect the next rating to be made available sometime around May 2, 2026.
Is the Analyst Rating Roku (ROKU) correct?
While ratings are subjective and will change, the latest Roku (ROKU) rating was a reiterated with a price target of $130.00 to $130.00. The current price Roku (ROKU) is trading at is $61.56, which is out of the analyst’s predicted range.
Browse analyst ratings and price targets on all stocks.
