Paul Sykes, Chief Finance Officer (CFO) of Springbig Holdings Inc. SBIG was a guest speaker at this year’s Benzinga Capital Cannabis Conference, which took place in Chicago.
Springbig is a software platform providing customer loyalty and marketing automation solutions to cannabis retailers and brands in the U.S. and Canada. The company’s platform connects consumers with retailers and brands in order to support their engagement and retention. They also offer marketing automation solutions meant to provide seamless customer communication, thereby driving customer retention and retail foot traffic.
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