Nabis announced three new exclusive distribution partnerships with California-born brands: Papa’s Herb, Humboldt Farms and Friendly Farms. Legal state cannabis retailers will now have access to the Papa’s Herb nostalgic product line made “by the people, for the people,” in addition to Humboldt Farms’ sun-grown flower and concentrates, and Friendly Farms’ TruSpectrum extracts. Using Nabis’ marketplace logistics, technology, and short-term financing solutions, these brands will be able to accelerate their growth across the state.
“We were looking for a new distribution platform that could not only help us scale, but guide our sales activities in California’s complex market,” stated Max Benitah, COO of Papa’s Herb. “As an operator that understands the ever-changing nuances of the cannabis industry, Nabis’ technology-backed model was quickly identified as the best partner to support us in expanding our footprint.”
The Nabis portal offers all of its partners a comprehensive suite of supply chain management tools, tech-forward logistics to inform business strategy, and access to Nabis Capital—a financial service integrated directly into the portal, designed to support the volatile cash cycles often created by selling to retailers on net terms. Additionally, Nabis’ one-stop-shop marketplace platform enables streamlined communications and timely distribution deliveries between brands and retailers.
“Nabis’ unique platform offers brands and retailers the ability to buy, sell, and communicate with each other directly, while also sharing the goal of stabilizing and growing the state’s industry and accessibility,” stated Zach Rubin, co-founder of Humboldt Farms. “We have a rich history in California, having always maintained a strong focus on fostering our community and nurturing our close retailer relationships, so this was important to us in choosing an exclusive partner.”
Photo: Benzinga edit with photos by geralt and lindsayfox on Pixabay
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